Personality Theory, Traits, Heuristics and Biases

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Flashcards covering key concepts related to personality theories, traits affecting behaviors such as spending, and various heuristics and biases in decision-making.

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17 Terms

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Personality

Evolved from the Latin word 'persona', referring to the consistent patterns of behavior and attitudes displayed by an individual.

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Trait Theory

A psychological theory that suggests personality traits are stable characteristics that influence behavior.

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Behaviorism

A theory that emphasizes the role of the environment in shaping human behavior, asserting that behavior is a result of environmental stimuli.

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Interactionism

A theory that posits that behavior is a function of both the person's traits and the environment they are in.

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Spendthrift

A person who spends money freely and irresponsibly.

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Tightwad

A person who is reluctant to spend money, experiencing anticipatory pain at the thought of paying.

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Frugality

A consumer lifestyle trait characterized by restraint in acquiring and resourceful use of economic goods to achieve long-term goals.

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Delaying Gratification

The ability to forgo immediate satisfaction in favor of long-term rewards.

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Familiarity Bias

The tendency for people to prefer things they have more exposure to or experience with.

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Confirmation Bias

The inclination to search for or interpret information that confirms one's preconceptions, while ignoring disconfirmatory evidence.

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Hindsight Bias

The tendency to believe, after an event has occurred, that one would have foreseen or predicted it.

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Mental Accounting

A cognitive process where individuals categorize, evaluate, and keep track of financial activities into distinct accounts.

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Overconfidence

The tendency for people to overestimate their knowledge, abilities, and the accuracy of their information.

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Winner's Curse

A phenomenon in auctions where the winning bidder tends to pay more than the item's intrinsic value due to overestimation of its worth.

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Regression to the Mean

The assumption that extreme events are likely to be followed by events that are closer to the average.

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Salience Bias

The tendency to judge events based on how easily they come to mind, often influenced by the vividness or recency of those events.

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Insufficient Anchor Adjustment

The failure to adequately adjust an initial value when making estimates or decisions.