1.6 Crafting effective questions

A data analyst uses the SMART methodology to create a question that encourages change. In the SMART methodology, how is this question type described?

A. Transitional

B. Action-oriented

C. Motivational

D. Results-focused

B. Action-oriented

When formulating a Specific (S) question under the SMART methodology, which of the following details are prioritized to ensure the scope of the analysis is narrow and focused? Select all that apply.

A. Focusing on a single topic or a few closely related ideas.

B. Ensuring the language used is simple and unambiguous.

C. Defining the key subject and metric clearly.

D. Identifying the exact period or deadline for the analysis.

A. Focusing on a single topic or a few closely related ideas.

B. Ensuring the language used is simple and unambiguous.

C. Defining the key subject and metric clearly.

A data analyst working for a coffee roaster is writing questions for a customer experience survey. One of the questions asks, "Do you prefer online or in-store?" Then, they rewrite it to ask, "Do you prefer purchasing coffee beans through our online marketplace or by shopping at our retail store?" Why is this a more effective question?

A. The first question is vague, whereas the second question includes important context.

B. The first question is closed-ended, whereas the second question encourages the respondent to elaborate.

C. The first question is leading, whereas the second question could have many different answers.

D. The first question contains slang that might not make sense to everyone, whereas the second question is easily understandable.

A. The first question is vague, whereas the second question includes important context.

A data team at a high-tech company writes questions for a focus group. They use common abbreviations such as PLS for "please" and LMK for "let me know." A supervisor then suggests spelling everything out in order to ensure the questions are fair. What are they trying to achieve?

A. Avoiding leading people to a particular response

B. Writing questions that do not make assumptions

C. Asking irrelevant questions

D. Presenting questions with straightforward wording

D. Presenting questions with straightforward wording