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scarcity
a condition of not being able to have everything we need or want due to limited resources, to be in short supply
a situation in which a resource has more than one valuable use
society has a limited capacity to produce goods and services
may be relative
what is making a choice?
deciding among many possibilities/options
incentive
a reward you wish to receive after making a choice
how do rules, incentives and choices relate?
rules provide the basis and guidelines for incentives and incentives influence choices
trade-off
different poss options that you could choose from in any given choice
opportunity cost
what you are giving up to make the decision you are making → the next best alternative related to your choice
beenfits of goal setting
setting goals considers the trade-offs & opportunity costs
helps you visualize your future and compels you to make decisions aimed at attaining your desired future, whether it be short-term or long-term
rationality
basic assumption in economic analysis is that individuals behave rationally
individuals will behave or take such actions as are necessary to achieve their objectives
ceteris paribus
"Other Things Being Equal"
phrase is used to compensate for the inability to control other variables in the real world
when constructing theories and models, economists assume that other variables are equal or unchanged
making decisions (economic reasoning)
is an analysis of costs and benefits to make rational choices
different ppl may make different decisions based on differing values
based on two economic premises: ppl economize and ppl respond to incentives in predictable ways
weighing the costs and benefits to each alternative
economics
the study of market systems & how people make choices
what people buy, produce and how it all works
economists study the choices individuals make, why they make those choices, and better allocate resouces
capital
the things we use to produce things: physical (factories/tech/machines) and human (professionals/workers)
the problem
individuals are faced with limited resources to satisfy unlimited wants
why choices occur
the tension between limited resources and unlimited wants and needs
limited resources for a country are natural resources, capital, labour force and technology
with limited resources individuals/countries must make decisions on how to use those resources (what to buy and what to not buy)
utility
related to the laws of demand and supply
the advantage or fulfillment a person receives from consuming a good/service
abstract concept so the units assigned to an “amount” of utility are arbitrary and relative
total utility
aggregate sum of satisfaction or benefit an individual gains from consuming goods/services
always increases the more a person consumes
marginal utility
the additional amount of utility gained from each extra unit of consumption
decreases the more a person consumes
law of diminishing marginal utility
marginal utility decreases with each additional increase in the consumption of a good
the consumer doesnt receive the same pleasure from consumption that they received the first time
i.e. total utility will increase at a slower pace as a person consumes more of the same product
to determine what a consumer’s utility and total utility are, economists turn to __________________________________
consumer demand theory
demand theory
studies consumer behaviour and satisfaction
opportunity cost …
determined by an individual’s
– needs
– wants
– time
– resources (income)
rule
regulations, laws, guidelines
how are rules and inventives related?
rules are what are required as a base and incentives potentially modify behavior and action
why trade?
trade allows each person to be better off than they would be without the trade in question
are decisions “costless”?
no; all decisions have a cost associated with it and may not be monetary in nature