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18 Terms

1
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Population

The entire group of individuals that you want to draw conclusions about. (e.g., all 900 high school students).

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Sample

A subset or portion of the population that you actually collect data from. (e.g., the 80 surveyed students).

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Parameter

A number that describes a characteristic of the population. (e.g., the average income of every household in a city).

4
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Statistic

A number that describes a characteristic of a sample. (e.g., the 60% of students in the sample who prefer music).

5
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Census

A study that attempts to collect data from every single member of the population.

6
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Simple Random Sample (SRS)

A method where every individual and every possible group of a given size has an equal chance of being selected. This is the gold standard for unbiased sampling.

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Systematic Sampling

A method where you select a random starting point and then choose every k-th individual from a list (e.g., every 50th voter).

8
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Stratified Random Sampling

A method where the population is first divided into non-overlapping, homogeneous groups (called strata), and then an SRS is taken from each group. (e.g., splitting students by grade level and randomly sampling freshmen, sophomores, etc.).

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Cluster Sampling

A method where the population is divided into groups (called clusters), a random sample of the clusters is chosen, and then every individual within the selected clusters is surveyed. (e.g., randomly selecting 10 dorms and surveying everyone inside them).

10
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Observational Study

  • A study where researchers observe subjects and measure variables without assigning treatments or manipulating any variables. They don't interfere.

11
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Experiment

A study where researchers deliberately impose a treatment on subjects to measure a response. This is the only way to determine a cause-and-effect relationship.

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Random Selection

The process of randomly choosing participants from a population to be in a study. This is crucial for generalizability (being able to apply the results to the whole population).

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Random Assignment

The process of randomly assigning participants to different treatment groups (e.g., a treatment group and a control group) within an experiment. This is crucial for establishing causation.

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Confounding Variable

An "extra" variable that you didn't account for that could be influencing the outcome of your study, making it difficult to determine the true cause.

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Control

The practice of keeping conditions constant for all subjects in an experiment to isolate the effect of the variable being tested.

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Bias

A systematic error in a study's design that favors certain outcomes, making the results unrepresentative of the population. A larger sample size does not fix bias.

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Nonresponse Bias

A type of bias that occurs when individuals who decline to participate in a study are systematically different from those who do participate. (e.g., the most stressed people quitting a stress survey).

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Response Bias (or Measurement Bias)

A type of bias that occurs when something about the survey design (like a confusing or leading question) or the way a person answers (like lying) influences the responses.