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17 Terms

1
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What are measures of central tendency? AO1

  • Describe a data set by identifying a central score that represents the general trend of data - typical/average score

  • Eg mean, median & mode

2
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Mean AO1

  • Average value of all scores

  • Calculated by adding together all of the scores in a data set & dividing the total by the number of scores

3
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Mean strength AO3

  • P - takes into account ALL of the scores

  • E - some researchers argue that even the extreme values in a data set are important in “telling the whole story”

  • T - the mean misses nothing out & gives a more valid measure than the median & mode

4
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Mean limitation AO3

  • P - most sensitive measure of central tendency

  • E - can be skewed or distorted by outliers

  • T - measure may be unreliable as misrepresents the true tendency of data set

5
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Median AO1

  • The middle value

  • Calculated by arranging all scores from lowest to highest & crossing one off from each side until the middle is reached

6
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Median strength AO3

  • P - unaffected by outliers

  • E - only interested in what occurs in the middle of a data set & not at the extremes

  • T - more representable than the mean

7
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Median limitation AO3

  • P - less sensitive than the mean

  • E - can be argued that it isn’t a true representation of ALL the scores as it doesn’t take into account the extreme scores

8
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Mode AO1

  • Most frequent value

  • May be 2 modes (bimodal)

  • Only measure of central tendency you can use when behaviours are in categories

9
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Mode strength AO3

  • P - will never be a decimal score

  • E - some researchers don’t like averages that are decimals as they can be meaningless (eg someone can’t score 2.5 goals)

  • T - unaffected by extreme scores so useful with large data sets

10
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Mode limitation AO3

  • P - relies on there being a score which occurs more than others

  • E - may not always be the case or there might be two or more modes (bimodal)

  • T - sometimes most frequent scores might be at one end of the data set so not helpful in measuring central tendency

11
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What are measures of dispersion? AO1

Shows how spread out a spread of scores are

12
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Range AO1

  • Measures the spread of data

  • Calculated by subtracting the lowest score from the highest score

13
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Range strength AO3

  • P - often used in conjunction with the median

  • E - the median analyses what’s happening in the middle of data whereas the range analyses what’s happening at either end

  • T - shows the spread of scores in a data set

14
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Range limitation AO3

  • P - distorted by outliers

  • E - can also be misleading as based on highest & lowest values

  • T - range may suggest that the scores are quite spread out when most of them were close to the mean

15
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Standard deviation AO1

  • Tells us how far scores deviate from the mean

  • Larger standard deviation = larger the dispersion, more variety, curve will be long & flat

  • Small standard deviation = smaller the dispersion, less variety, curve will be tall & thin

16
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Standard deviation strength AO3

  • P - takes into account all scores & uses the mean

  • E - gives useful info that takes us beyond the mean eg mean might be the same for 2 groups but the s.d may be different 

17
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Standard deviation limitation AO3

  • P - can be impacted by a distorted mean

  • E - if the mean has been skewed by outliers than the s.d will be misleading

  • T - may not truly reflect the spread of scores in a data set