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bottom-up processing
system in which perceptions are built from sensory input
top-down processing
interpretation of sensations is influenced by prior knowledge, expectations, and experiences.
schema
mental frameworks that help organize and interpret information.
perceptual set
a readiness to perceive things a certain way, based on expectations, emotions, or cultural background.
gestalt psychology
field of psychology that focused on how people naturally organize sensory information into meaningful wholes.
closure
organizing our perceptions into complete objects by filling in gaps.
proximity
things that are close together tend to be grouped together.
similarity
things that look similar tend to be grouped together.
selective attention
focusing on one thing among many distractors.
inattentional blindness
failure to notice visible objects when attention is directed elsewhere.
change blindness
failure to notice a visual change in the environment.
binocular depth cues
cues that require both eyes.
retinal disparity
the difference between location in the left and right eyes; the brain uses this difference to calculate depth.
monocular cues
cue that requires only one eye.
assimilation
adjustment of a schema by adding information similar to what is already known.
accommodation
adjustment of a schema to fit new information.
hueristic
a mental shortcut for decision-making.
representativeness hueristic
estimating the likelihood of an event by comparing it to an existing prototype.
availability hueristic
individuals judge the likelihood of an event based on how easily examples or instances come to mind.
mental set
persistant in apporaching a problem in a way that has worked in the past but is not working now.
priming
activation of associations in memory, often unconsciously.
framing
the way information is presented affects decisions and judgements.
convergent thinking
narrowing down to a single best solution.
functional fixedness
inability to see new uses for familiar objects.
storage
retention of the encoded information over time.
retrieval
getting the information out of memory back into awareness.
explicit memory
memories we consciously try to remember, recall, and reform.
episodic memory
information about events we have personally experienced.
semantic memory
knowledge about words, concepts, and language based on knowledge and facts.
implicit memory
skills and conditioned responses, retrieved without conscious effort.