UNIT 3 AOS 3 - HEALTH PROMOTION'S ROLE 6

Health Promotion

The process of enabling people to increase control over, and to improve, their health

What is the role of health promotion?

The role of health promotion is to create conditions that encourage healthier lives and prevent ill health

Quitline

Health Status

• Decreased prevalence of smoking related illness

• Reduced premature death = LE

• YLD and morbidity from Asthma

H/W

• Less illness = physical

• Less sick = work = spiritual

• Not sick = no stress = mental = social

GoodSport

Health Status

• Reduced DUI = Mortality

• YLD for depression/anxiety

• FASD incidence

• Tobacco = reduced asthma morbidity

H/W

• Members feel safe = social

• Less stress if kids are safe = mental

• Sense of connection = spiritual

Vic Road Safety Strategy

Health Status

• Incidence of injury

• Less death = LE

• Disabilities from trauma = YLD

H/W

• Less injury = physical

• Less death/grief = emotional

SUNSMART

Health Status

• Skin cancer incidence

• Premature deaths = HALE and LE

• Less surgery = YLD

H/W

• Less cancer = physical

• Less grief = emotional

LIVELIGHTER

• Arthritis, T2, depression incidence

• Less heart attacks = mortality

• Life expectancy

H/W

• Less obese = physical

• Self esteem = mental

• Social activities

Why are these issues targeted?

• Contributes significantly to burden of disease

• Economic costs (HC, SS ect)

• The issues are associated with significant social impact (death, inequalities in groups)

• Have a modifiable component

Social Justice

Fairness in a society

Human rights: fair conditions

Access: access to resources

Participation: engage in community

Equity: disadvantaged people get equal h/w outcomes

Closing the gap

Public health policy: To get health and LE equality with ATSI and Australians
Strengthen community action: Includes ATSI workers
Targets all life areas

Deadly Choices

Helps ATSI make health promoting choices
Personal skills: Education programs (eg. cooking workshops)
Reorients: HW at Community Controlled health centres identify risks early
Community action: By using ATSI workers

Access: to HC and ED
Equity: to address poor health outcomes in ATSI

2 Spirits

Supports LGBTQ

Personal skills: sex ed, workshops
Reorients: training packages for professionals to help ATSI sexual health

Community action: promoting LGBT awareness, sexual health, inclusion

Human rights

Tackling Indigenous Smoking

Federal gov initiative

Reorient: Quitline training for frontline workers

Create supportive environments: ATSI quitline to make cultural services available

Build policy: advises on policies to close the gap and support smoke free initiatives

Deadly Dan

Collab w Aboriginal health services

Personal skills: through ed resources

Social justice: addressing inequalities (equity)

Aboriginal Quitline

Supportive environment: culturally safe counselling
Personal skills: educate on quitting strategies
Promote equity by addressing smoking related disparities
Improving access to ed and hc

ATSI Considerations

• Address significant health issue?
  

• Actual improvements on H/W

• Number of participants

• Feedback from participants

• Funding to implement the intiative

• Taking specific needs in account

• Culturally appropriate

• Ottawa areas

Australian Dietary Guidelines

National Health and Medical Research Council

• For different groups (ages, preferences, background, socioec)

• Strengths: Free/accessible, For many people/Inclusive

• Limits: Written/Hard for low literacy, Based on average person, only in english

Australian Guide to Healthy Eating

ATSI Includes cultural foods, like kangaroo, damper and bush fruit/veg

Strengths:

10 Languages = inclusive

All ages

Easy to understand, visual

Cultural foods can be included

Limits:
No serving sizes

Doesnt include composite foods

No advice for specific needs

Challenges in nutritional change

• Personal

• Sociocultural

• Marketing

• Environmental

Personal

• Willpower to make food change

• Attitudes and beliefs (veganism ect)

• H/W (allergies, food for coping)

Sociocultural

• Education (nutritional knowledge)

• Income (access to healthy food)

• Occupation (truck drivers)

• Employment (time to prepare)

• Family and peers (culture and religion)

Commercial

• Distribution and affordability (prices higher when rural)

• Processing (highly processed foods)

• Packaging (can be misleading)

• Lobbying (private groups influencing gov food policies)

Marketing and media

• Ads, celeb endorsements, social media

• Target kids and YA, shaping food preferences early

Environmental

• Location (Fast food, or limited access to food)

• Workplace (Meals provided)

• Housing (appliances available)

• Transport (access to nutritious food)

Equity

Equity ensures those who need extra support receive it, creating a fairer system