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5 periods of the cognitive approach
introspectionism
psychoanalysis
behaviorism
cognitive psychology
behavioral economics
Introspectionism
Founded by Wilhelm Wundt the father of psychology
Intro means within while spection means looking
Psychoanalysis
Founded by Sigmund Freud, theorized the 3 levels of the mind. Unconscious, subconscious, conscious. Also developed other concepts
Behaviorism
Founded by B.F. Skinner from the study of Ivan Pavlov’s classical conditioning
Cognitive Psychology
The scientific study of mental processes, one of the prominent in this field is Albert Bandura
Behavioral Economics
the field of understanding why people do things financially that may be irrational
Cognition
the mental action or process of acquiring knowledge and understanding through thought, experience, and the senses
Principles of Cognitive Psychology
Humans are information processors.
Humans are cognitive misers.
Mental processes can be studied scientifically.
Mental representations guide behavior.
Cognitive processes do not function in isolation.
Biases in cognitive processes can be systematic and predictable.