Purposive Communication Preliminary Study Guide

Vocabulary flashcards derived from the Purposive Communication Preliminary Study Guide covering the definition, process, types, models, and ethics of communication.

Communication

A dynamic, continuous, and purposeful process of creating shared meaning between sender and receiver.

Berlo

Scholar who posits that communication is used to influence others.

DeVito

Scholar who describes communication as transactional, contextual, and influenced by noise and feedback.

Adler, Rodman & du Pré

Scholars who state that verbal and nonverbal exchange creates meaning.

Encoding

The stage where the sender transforms thoughts or information into a message.

Decoding

The stage where the receiver interprets and translates the received message into meaning.

Channel

The medium through which a message is sent from the sender to the receiver.

Feedback

The response from the receiver that allows the sender to know if the message was understood.

Noise

Any interference or factor that affects the accurate understanding of a message.

Context

The environment or circumstances that influence the communication process.

Verbal Communication

Communication consisting of oral and written modes.

Nonverbal Communication

Exchange of meaning through facial expressions, gestures, posture, eye contact, and tone.

Visual Communication

The use of charts, graphs, posters, symbols, and presentations to convey information.

Intrapersonal Communication

Communication according to context that occurs within oneself.

Interpersonal Communication

Communication according to context that occurs between people.

Small Group Communication

Communication occurring among a few people who interact for a common purpose.

Public Communication

Communication where an individual addresses a large audience.

Mass Communication

Communication reaching a vast audience through various media channels.

Organizational Communication

Communication that takes place within the structure of an organization.

Intercultural Communication

Communication between people of different cultural backgrounds.

Informative Communication

Communication intended to provide knowledge or facts.

Persuasive Communication

Communication intended to influence or change the audience's beliefs or behaviors.

Formal Communication

Communication according to style that follows established professional rules and hierarchies.

Informal Communication

Communication according to style that is casual and does not follow rigid structures.

Aristotle's Model

A communication model involving Speaker, Speech, Occasion, Audience, and Effect.

Ethos

An Aristotelian appeal focusing on the speaker's credibility.

Logos

An Aristotelian appeal focusing on logical argument and reasoning.

Pathos

An Aristotelian appeal focusing on emotional connection with the audience.

Shannon-Weaver Model

A model consisting of Sender, Encoder, Channel, Noise, Decoder, and Receiver.

Berlo's SMCR Model

A communication model focusing on the Source, Message, Channel, and Receiver.

7 Cs of Effective Communication

A set of principles: Clarity, Conciseness, Completeness, Correctness, Courtesy, Concreteness, and Consideration.

Ethical Communication

Communication guided by principles such as Honesty, Integrity, Respect, Fairness, Responsibility, Confidentiality, Empathy, and respect for Intellectual Property.