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heuristics
rules of thumb we’ve developed to simplify decision-making; sometimes they backfire in predictable ways & give rise to “biases”
biases
systematic errors in judgement
system 1
intuitive, fast, reactionary
system 2
higher-level reasoning, cognitive, slower
biases more prevalent when
system 1 is triggered
ease of recall
used as a proxy for likeliehood
errors in judgement due to ease of recall are due to:
vividness
recency
repetition
vividness
notable, vivid events are easy to recall
recency
recent events are easy to recall
repetition
often discussed events are easy to recall
retrievability
errors in judgement due to retrievability are typically due to memory structure
memory structure & retrievability
we overestimate probability of an event because our memory structures make it more retrievable
base rate insensitivity
people are extremely insensitive to base rates and overweigh other available info
sample size insensitivity
people assume sample size doesn’t matter (belief in the law of small numbers”
misconceptions of chance
we fail to recognize the independence of events
2 elements in any good forecast
past perfomance
average performance
past performance
should be relied on to the extent that past performance is believed to signal true, underlying qualities
average performance
should be relied on to the extent that past performance is attributable to luck
regression to the mean
if any element of the performance is random, extreme performers should regress to the mean
people tend to undervalue ____ and overvalue ____ in forecasting
mean regression and past perfomance
the conjunction fallacy statistics
when A seems likely & B unlikely, people think P(A&B) > P(B)
the conjunction fallacy meaning
people overestimate the likelihood of multiple events happening at the same time
the curse of knowledge
once we know something, we find it nearly impossible to ignore it
hindsight bias
common tendency for people to perceive past events as having been more predictable than they were
why does hindsight bias happen?
relationship to curse of knowledge & consciousness wants to tell a compelling story
anchoring
we often develop estimates by starting with an initial anchor based on available info and adjust from there