Introduction to Journalism and Strategic Communication Exam A Key Concepts Guide

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Vocabulary flashcards covering core concepts, history, law, ethics, and practices from introductory journalism lecture notes.

Last updated 3:03 PM on 9/22/26
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56 Terms

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Journalism

A set of transparent, independent procedures aimed at gathering, verifying, and reporting truthful information of consequence to citizens in a democracy.

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Goal of Journalism

To share information under the assumption that when citizens are properly informed, they will make sound decisions.

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Theory of Informed Citizens

The framework wherein journalists share verified info, citizens receive and process info, and citizens subsequently make sound decisions.

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The Mirror

A journalism role focused on reflecting society to the public.

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Watchdog

A journalism role focused on exposing corruption and investigating those in power.

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Marketplace of Ideas

A journalism role providing a space where citizens can converse freely, including sharing unpopular opinions.

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Yellow Journalism

Sensational tactics used to sell newspapers, including exaggerated headlines, unverified topics, and focusing on topics that sell.

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Investigative Journalism

Journalism designed to expose corruption, abuse of power, or reform injustice; associated with the watchdog role.

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FOIA (Freedom of Information Act)

Public information law allowing the public to request records from any government agency.

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Sunshine Laws

Open records or freedom of information laws requiring transparency in government and business, which vary state to state.

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Economic Convergence

A structure where various media organizations and functions are merged under a single ownership structure.

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Credibility

The combination of trustworthiness and expertise that makes us more or less likely to believe or rely on what a source tells us.

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Verification

Checking, questioning, and corroborating information to establish what is true.

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Transparency

The principle that journalists are open about the information gathering and verification process.

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Hierarchy of Verification

A framework consisting of an outer circle (secondary sources), a middle circle (primary source documents), and an inner circle (targets).

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Provenance

A verification check for social media content questioning if the content is an original, accurate piece of content, or if it has been altered.

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Transparency as Attribution

Attributing all truth claims in a journalistic story to a source by naming sources and explaining how they are in a position to know something.

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Objectivity

A concept where the methods used to gather and verify information are assessed as objective, rather than the individual journalist.

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Both-sides-ism

Giving equal weight to both viewpoints, even if they are not accurate or supported by evidence.

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Libel

When a false or defamatory statement has been made about an identifiable person and published to a third party, causing harm to the subject's reputation.

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Shield Laws

State laws that allow a reporter to conceal a source's identity.

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Deontological Ethics

An ethical perspective where ethics are black and white, and there is always a clear right or wrong.

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Situational Ethics

An ethical perspective where what is right or wrong depends on the context of the situation.

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Codes of Ethics

Stated values of organizations to guide members' decision making, provide consistent principles to solve conflict, and set high standards.

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Trauma-Informed Journalism

Understanding how trauma may impact people a journalist may want to interview.

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Legacy Journalism

News outlets that dominated prior to the information age of cable and internet, such as newspapers and traditional broadcast media.

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Gatekeeping

The process by which countless events and ideas are reduced to messages we see in news media.

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Community Journalism

Locally oriented journalism that typically focuses on specific communities such as small towns or neighborhoods.

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News Deserts

A community with limited access to the sort of credible and comprehensive news and info that feeds democracy at a grassroots level.

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Advocacy Journalism

A genre of journalism that combines reporting with a clear point of view, such as a political position or stance on a certain issue.

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News Influencers

Individuals who have a large following on social media and often post about news, political, or social issues.

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Verification of social media content

  • Provenance- is this source original, accurate piece of content, or has it been altered?

  • Source- who uploaded the content? Are they the original source?

  • Date: when was the content created?

  • Location- where was the content created? Can the content be verified?


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Ideological critiques of objectivity

  • From the right

    • Journalists tend to be personally liberal, so they can’t be neutral or objective

  • From the left

    • Journalists follow official narratives (such as from the govt), so they end up being mouthpieces for those in power


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objectivity as a process

  • Comes from methods used to to gather and verify information, a consistent and transparent approach to evidence

  • Comes from reflection on part of the journalist


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ethics

Personal or professional guides to behavior that distinguish wrong from right

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SPJ Code of ethics

seek truth and report it, minimize harm, act independently, be accurate and transparent

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seek truth and report it

Be accurate and fair. Journalists should be courageous in gathering reporting, and interpreting info

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minimize harm

  • Treat sources, subjects, colleagues and members of the public as human beings deserving of respect

  • Balance public’s need for information against potential harm/discomfort

  • Trauma-informed journalism


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act independently

  • Highest and primary obligation is to serve the public

  • Avoid conflicts of interest, don’t accept gift


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be accountable and transparent

  • Taking responsibility for one’s own work and and explaining decisions to the public

  • Acknowledge mistakes, respond quickly to questions


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Types of news outlets

ownership, audience, medium

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ownership

  • For profit- locally owned, corporate ownership

  • Nonprofit- no owner, meant to serve social goal


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audience

National, local, specific audiences

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medium

  • Print first- newspapers, magazines

  • Broadcast first- radio or tv

  • digital first- online only news orgs


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gatekeeping channels (what determines what gets covered)

  • Sources- those who participate, see, or are knowledgeable about an event

  • Media- reporters, editors, owners seek more info from sources

  • Audience- reading/sharing stories suggests what stories are most relevant


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audience metrics

  • Old way- journlaisrs didn’t think about audiences

  • Digital age- digital news use gathers more data about  what audiences want to see


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audience metrics

  • Old way- journlaisrs didn’t think about audiences

  • Digital age- digital news use gathers more data about  what audiences want to see


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Four elements of engaged journalism

  • Listening to audiences

  • Collaborating with audiences

  • Connecting with communities

  • Promoting audience interaction with and through content


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5 ways news influencers do their work

  • Build parasocial relationships w/ audiences

  • Master platform algorithms and engagement

  • Create personality driven, authentic content

  • Respond in real-time to community feedback

  • Make complex topics accessible and engaging


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ethical guardrails

  • Journalism principles apply- goal can’t just be branding

  • Never sacrifice accuracy for engagement

  • Verify before you post, even on social media

  • Authenticity does not justify sharing unverified info

  • Independence: avoid conflicts of interest

  • Consider, can you be independent while catering to audience taste?


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Core functions of journalism in a democracy

informs, analyzes, interprets and explains

investigates

creates public convo

helps create social empathy

encourages accountability

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informs, analyzes, interprets and explains

Sharing info and analysis citizens need to govern

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investigates

Uncover hidden truths and wrong-doing through deep research

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creates public conversation

Addresses society’s need for a shared set of issues and facts. Creates public forum for conversation without government interference

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helps create social empathy

All those, not just with most money/influence, can be heard

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encourages accountability

Holding those in power responsible for their actions- vertical accountability