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managerial decision making has 5 steps
(1) define the decision
(2) identify alternatives
(3) collect relevant info and evaluate alternatives
(4) select course of action
(5) analyze and assess decisions made
what do managers use for decision making
financial info
nonfinancial important as well but financial is more important
nonfinancial includes environmental and social data
relevant costs and benefits
future-oriented and focus on incremental effects from alternative managerial decisions
incremental revenues
additional rvenues from selecting a certain course of action over another
incremental costs
additional costs from selecting a certain course of actoin
**incremental aka differential or avoidable
incremental income
incremental revs - incremental costs
4 types of costs important in distinguising relevant costs
sunk costs
out of pocket cost
opportunity cost
avoidable cost
sunk costs
arises from a past decision, can;t be avoided or changed
**irrelevant to current and future decisions
out of pocket cost
requires future outlay of cash
relevant to decisions
opportuinty cost
potential benefit lost by taking one action instead of the other
relevant to decisions even though not included in accoutning recrods
avoidable cost
cost that can be eliminated by choosing one action vs another
ALWAYS relevant
outsourcing
buying goods or services from an external supplier
decisoin to make or buy
selec action w lower cost
decision to sell or process
select action w higher income
decision to scrap or rework
pick one that has higher income
sales mix w constrained resources
When a company sells a mix of products, and its production facilities are operating at or near capacity, management looks for the most profitable sales mix of products
When a company sells a mix of products, and its production facilities are operating at or near capacity, management looks for the most profitable sales mix of products
The company should produce the model that yields the highest contribution margin per machine hour, until market demand is satisfied.
unlimited demand
if market will buy all that the company can produce, company should deote all hours to that one product
limited demand
if demand is limited to 200/300 hours, then only produce that many then use the other 100 hours for the other product
segment elimination
segments w contribution margin < avoidable fixed costs are candidates for elimination
avoidable costs eliminated when segment is eliminated
unavoidable remain even if segment is elimijated and are allocated to remaining segments
RULE: a segment should be eliinated if income increases from elimination
keep or replace decision
replace aset if income increases
blockchain
accounting ledge that is continuously and simultaneously updated and verified
blockchain technology makes it difficult for the ledger to be modified wout a detailed record of changes
transparency of blockchain ledge means reliable info is available in real time and on demand —> accelerates and enhances managerial decisions
can also enhance supply chain transparency
price takers
strong competition
product not unique
product not branded
low barriers to entry
**uses target pricing
price setters
weak competition
product is unique
product is branded
high barriers to entry
—> cost-plus pricing
3 normal pricing methods
cost plus
target
variable
cost plus
aka total cost method
total costs = product costs + SG&A
total cost per unit = total costs / total units expected to be produced and sold
markup per unit = total cost per unit x markup percentage
selling price per unit = total cost per unit + markup per unit
**management adds markup to cost
target cost method
target cost = expected selling price - target profit
variable cost method
detrmines price by adding markup to variable cost
markup percentage = (target profit + total fixed costs) / total variable cost
markup per unit = variable cost per unit x markup percentage
selling price per unit = vcpu + mpu
special pricing
sometimes companies receive special offers at prices lower than normal selling prices
evaluate by looking at income effects
accept special offer if income increases, reject otherwise
time and materials pricing
comapnies set price for DL and for DM, each include overhead costs and target prpfit
(1) compute time charge in $ per hour of DL, includes charge for non materials related overhead costs + target profit
(2) materials markup (%), includes overhead costs related to buying, storing, and handling materials, plus a target profit margin on materials’ cost
(3) estimate direct labor hours and costs, DM cost, and markup to get price