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Stakeholders
Individuals and businesses that are affected by, and affect, a business.
The main stakeholders in business
Owners
Employees
Local community
Suppliers
The objectives of stakeholders
Owners - high financial reward , business growth
Customers - good value for money, quality products, feel they won (somehow they got bargain)
Employees - fair pay, good working conditions, secure jobs
Local community - employment for
local people, protection of the
environment
Suppliers - Regular orders for good and services, payment on time and clear communication.
Types of stakeholders
External and internal
Internal stakeholders
These are people who work for the business. They are involved with the daily running of the business (owners, employees, shareholders, managers)
External stakeholders
These are people who do not work for the business but the business works with (local community, suppliers)
The impact of business activities on stakeholders
Financial activities - business can force down prices by delaying payments to suppliers or invest in local community and providing jobs
Production activities - positive for jobs but negative for the environment due to pollution/noise etc, working long hours, larger orders for suppliers
Selling activities - prices are huge for a business success- they are under
pressure to keep fares/prices lo
How stakeholders can influence a business
Communication - social media
Direct action - go strike, boycott, rally, lobby, power and voice
Using their power - against planning permissions building on green space
Stakeholders conflict
Employees vs Owners - conflict of interest . Owners want to pay lower wages for more work but employees want higher wages for less work.
Customers vs Suppliers - due to negotiations customers can pay lower prices but suppliers want to keep prices high.
Local community vs Owners - want jobs but don’t want any adverse affects to environment