2.4 Design processes

design process

a system that organises how a product is developed

primary research

Conducting research to collect new data to solve a marketing information need.

design brief

A written plan that identifies a problem to be solved, its criteria, and its constraints. The design brief is used to encourage thinking of all aspects of a problem before attempting a solution.

design specification

A list of requirements, constraints and considerations that a yet-to-be-designed product must fulfil.

analysis of existing products

Used to identify issues and where the product can be developed from to help guide the design of a better product for market purposes

investigation and analysis of materials

industrial tests can be done on materials that are being considered to compare the suitability

inspiration materials

mood boards, inspiration boxes, and job bags can be used to inspire design ideas

idea generation

the method used to help generate ideas such as mind maps

SCAMPER technique

Substitute

Combine

Adapt

Modify

Put to another use

Eliminate

Reverse

thinking hats

a phrase created by Edward De Bono to describe his six ways of thinking and problem solving. Each hat is colour-coded to help people remember which type of thinking is associated with each. Facts (white), intuition (red), creativity (green), judgment/negative (black), logic/positive (yellow), and control (blue).

development through discussion

developing ideas by discussing with a client or a target market usually through receiving feedback from an initial concept/idea

illustration

methods of drawing used to depict ideas and concepts visually for clients etc

design sepcification development

the creation of a design spec after discussions with clients and target markets etc

modelling

essential within design in developing ideas or prototyping

planning

the process of anticipating future events and determining strategies to achieve organizational objectives in the future

planning in commercail manufacture

commercially some stages of manufacture can be done along side of each other which need to be adapted into the plan so manufacture is as short as possible

evaluation

gauging the extent to which the marketing objectives have been achieved during the production of a product

testing

part of the evaluation of a product to see if it suits the function

collaborative working

working together on the design of a product

cyclic nature of commercial design and manufacture

feedback creates new iterations of design its not a linear process