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Modules 5 and 6
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SME (small and medium-sized enterprise)
a firm with less than 500 employees in the US, or less than 250 employees in the EU
entrepreneurship
the identification and exploitation of previously unexplored opportunities
entrepreneur
founder and/or owner of a new business or a manager of existing firms, who identifies and exploits new opportunities
international entrepreneurship
combination of innovative, proactive, and risk-seeking behavior that crosses national borders and is intended to create wealth in organizations
the development of entrepreneurship around the globe is
uneven
what does the development of entrepreneurship depend on?
ease of registration, licensing, and incorporation for new firms
entrepreneurial resources must (V)
create value
entrepreneurial resources must (R)
be rare
entrepreneurial resources must (I)
be inimitable
entrepreneurial resources must (O)
be organizationally embedded
growth
can be viewed as an attempt to more fully use currently underutilized resources and capabilities. trying to be more efficient
innovation
owners, managers, and employees at entrepreneurial firms tend to be more innovative and risk-taking than those at large firms. constantly trying to come up with new ideas and staying ahead of any competition
venture capitalist (VC)
investor who provides risk capital for early stage ventures
microfinance
a practice to provide micro loans (US $50-$300) used to start small businesses with the intention of ultimately lifting the entrepreneurs out of poverty
born global firm (international new venture)
a start-up company that attempts to do business abroad from inception
compared with domestic transaction costs
international business costs are qualitatively higher
direct export
the sale of products made by firms in their home country to customers in other countries
letter of credit (L/C)
a financial contract that states that the importer’s bank will pay a specific sum of money to the exporter upon delivery of the merchandise
franchising
firm A’s agreement to give firm B the rights to use A’s proprietary assets for a royalty fee paid to A by B; typically done in service industries
licensing
manufacturing industry. firm A’s agreement to give firm B the rights to use firm A’s proprietary technology (such as a patent) or trademark (such as a corporate logo) for a royalty fee paid to A by B
FDI advantages
more commitment to serving foreign markets, better able to control how its proprietary technology is used
FDI disadvantages
requires a nontrivial sum of capital, risky, requires a significant management commitment
indirect exports
a way to reach overseas customers by exporting through domestic-based export intermediaries
export intermediary
a firm that performs an important middleman function by linking domestic sellers and foreign buyers that otherwise would not have been connected
“traits” school of thought
argues that entrepreneurs possess certain personal traits, such as a strong desire for achievement and more willing to take risks, that make them good leaders
serial entrepreneur
an entrepreneur who starts, grows, and sells several businesses throughout their career
stage model
a model of internationalization that portrays the slow step-by-step (stage-by-stage) process an SME must go through to internationalize its business
stage models suggest that firms
need to enter culturally and institutionally close markets first, spend enough time there to accumulate overseas experience, then gradually move from more primitive modes, such as exports, to more sophisticated strategies, such as FDI in distant markets
liability of foreignness
the inherent disadvantage that foreign firms experience in host countries because of their non-native status
institution-based view
suggests that firms need to take actions deemed legitimate and appropriate by the various formal and informal institutions governing market entries
resource-based view
argues that foreign firms need to deploy overwhelming resources and capabilities to offset their liability of foreignness
location-specific advantage
the benefits a firm reaps from the features specific to a place
natural resource-seeking firms
go to particular foreign location where those resources are found
market-seeking firms
go to countries that have a strong demand for their products and services
efficiency-seeking firms
often single out the most efficient locations featuring a combination of scale economies and cost factors
innovation-seeking firms
target countries and regions renowned for world-class innovations
cultural distance
the difference between two cultures along identifiable dimensions such as individualism
institutional distance
the extent of similarity or dissimilarity between the regulatory, normative, and cognitive institutions of two countries
first-mover advantages
benefits that accrue to firms that enter the market first and that late entrants do not enjoy
late-mover advantages
benefits that accrue to firms that enter the market later and that early entrants do not enjoy
scale of entry
the amount of resources committed to entering a foreign market
benefits of large-scale entry
a demonstration of strategic commitment to certain markets, which helps assure local customers and suppliers and deters potential entrants
drawbacks of large-scale entry
limited strategic flexibility elsewhere and huge losses if these large-scale “bets” turn out to be wrong
benefits of small-scale entry
less costly
drawbacks of small-scale entry
lack of strong commitment, which may lead to difficulties in building market share and in capturing first-mover advantages
mode of entry
method used to enter a foreign market
non-equity mode
mode of entry (exports and contractual agreements) that reflects relatively smaller commitments to overseas markets
equity mode
mode of entry (joint ventures and wholly owned subsidiaries) that indicates a relatively larger, harder-to-reverse commitment
turnkey project
clients pay contractors to design and construct new facilities and train personnel
build-operate-transfer (BOT) agreement
a nonequity mode of entry used to build a longer term presence by building and then operating a facility for a period of time before transferring operations to a domestic agency or firm
research and development (R&D) contract
an outsourcing agreement in R&D between firms
co-marketing
efforts among a number of firms to jointly market their products and services
joint venture (JV)
a new corporate entity created and jointly owned by 2 or more parent companies
wholly owned subsidiary (WOS)
a subsidiary located in a foreign country that is entirely owned by the parent multinational
greenfield operation
building factories and offices from scratch (on a proverbial piece of “greenfield” formerly used for agricultural purposes)
contrasting view of liability of foreignness
argues that under certain circumstances, being foreign can be an asset (comparative advantage)
country-of-origin effect
the positive or negative perceptions of firms and products from a certain country
the majority of the largest MNEs
are not necessarily very “global” in their geographic scope
the OLI framework is based on
the experience of MNEs headquartered in developed economies that typically possess high-caliber technology and management know-how
many emerging multinationals do not own world-class technology or management capabilities and thus
do not conform to the OLI framework
LLL
linking with local partners, leveraging resources and knowledge across borders, and learning to adapt to local environments
LLL advantages
a firm’s quest of linkage, leverage, and learning advantages. these are typically associated with multinationals from emerging economies
competitive dynamics
actions and responses undertaken by competing firms
competitor analysis
the process of anticipating rivals’ actions in order to both revise a firm’s plan and prepare to deal with rivals’ response
collusion
collective attempts between competing firms to reduce competition
tacit collusion
firms indirectly coordinate actions by signaling their intention to reduce output and maintain pricing above competitive levels
explicit collusion
firms directly negotiate output and pricing and divide markets
cartel (trust)
an output-fixing and price-fixing entity involving multiple competitors
antitrust law
law that makes cartels (trusts) illegal
game theory
a theory that studies the interactions between two parties that compete and/or cooperate with each other
prisoners’ dilemma
in game theory, a type of game in which the outcome depends on two parties deciding whether to cooperate or to defect
concentration ratio
the percentage of total industry sales accounted for by the top 4, 8, or 20 firms
price leader
a firm that has a dominant market share and sets “acceptable” prices and margins in the industry
capacity to punish
sufficient resources possessed by a price leader to deter and combat defection
market commonality
the overlap between two rivals’ markets
multimarket competition
firms engage the same rivals in multiple markets
mutual forebearance
multimarket firms respect their rivals’ spheres of influence in certain markets and their rivals reciprocate, leading to tacit collusion
cross-market retaliation
retaliatory attacks on a competitor’s other markets if this competitor attacks a firm’s original market
competition policy
government policy governing the rules of the game in competition
antitrust policy
government policy designed to combat monopolies and cartels
collusive price setting
price setting by monopolists or collusion parties at a level higher than the competitive level
predatory pricing
an attempt to monopolize a market by setting prices below cost and intending to raise prices to cover losses in the long run after eliminating rivals
dumping
an exporter selling goods below cost
antidumping law
law that makes it illegal for an exporter to sell goods below cost abroad with the intent to raise prices after eliminating local rivals
resource similarity
the extent to which a given competitor possesses strategic endowment comparable, in terms of both type and amount, to those of the focal firm
attack
an initial set of actions to gain competitive advantage
counterattack
a set of actions in response to attack
blue ocean strategy
strategy that focuses on developing new markets (”blue ocean”) and avoids attacking core markets defended by rivals, which is likely to result in a bloody price war (”red ocean”)
defender strategy
centers on local assets in areas in which MNEs are weak
extender strategy
centers on leveraging homegrown competencies abroad
dodger strategy
centers on cooperating through joint ventures with MNEs and sell-offs to MNEs
contender strategy
centers on a firm engaging in rapid learning and then expanding overseas
those that are in support of legalizing “dumping” argue that
competition can be fostered, aggressiveness rewarded, consumer welfare enhanced
antitrust laws were often created
in response to the old realities of mostly domestic competition and does not take into account global competition
strategic alliance
a voluntary agreement of cooperation between firms
contractual (nonequity) alliance
alliance between firms that is based on contracts and does not involve the sharing of ownership
equity-based alliance
alliance based on ownership or financial interest between firms
strategic involvement
one firm investing in another as a strategic investor
cross-shareholding
both firms investing in each other to become cross-shareholders
acquisition
a transfer of the control of operations and management from one firm (target) to another (acquirer), the former becoming a unit of the latter