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Trust is lost primarily through () behaviour.
Unethical
Strong interpersonal relationships often have a high level of () where both parties are open to each other and don’t hide important information.
Transparency
Transparency is damaged by (), which can lead another party to lose trust in you and your message.
Lying
The ancient philosopher Aristotle argued that an important element in trust is having (), which means strong character.
Ethos
Trust also develops from what Aristotle called () — using facts and logic.
Logos
Ethical communication typically serves the needs of (), while unethical behaviour only serves ().
Other People, Yourself