AP GOV PUBLIC OPINION, POLITICAL PARTICIPATION, VOTING (quiz 1)
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11 Terms
Public opinion
The attitudes of the population on political and non-political issues.
What is random sampling?
A polling method for selecting a subset of individuals from a population so that every individual have a chance of getting chosen.
Sampling error
The difference between a sample’s result and the true result of the entire population, occurring by chance because the sample is not a perfect representation of the population.
How many should you survey for ‘the sweet spot’?
1500 to 2000 people
Where is accurate polling done?
On the phone, through random digit dialing.
Things you need to watch out for in a poll?
Question wording
Should be representative
What are the types of polling?
Approval ratings
Exit polling
Approval ratings
Type of polling where voters are asked about the approval of a person or idea.
Exit polling
Type of polling conducted after people left a polling place and asking them how they voted. Used by the media to help predict who will win elections.
What is a good sampling error?
Plus/minus 3%
What happens if the average person does not spend a great deal of time worrying about politics?
Public ignorance
Pollers phrasing questions to get the results they want
The political instability of the opinion of the public
Note 
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