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Moore’s Law
Speed and capability of computers doubles every year due to transistors a microchip contains. Number of transistors in an integrated circuit doubles every two years
1940s
First computer built, first punch cards
1956
First harddrive disk, stored less than 4 MB
1991
Space shuttle had 1mHz computer
Unexpected developments - Cellphones
texting and driving
ruin quiet time
location tracking
Unexpected developments - Kill switches
remote entity disables applications, deletes files
used for security, raises concerns for autonomy
Unexpected Developments - Social Networking
businesses connect with customers
organizations seek donations
groups organize volunteers
Unexpected Developments - Comms and the Web
blogs started as a way to express ideas, now monetized
cheap video equipment resulted in amateur videos
videos on web infringe copyrights
Unexpected Developments - Collaboration
wikipedia
watch-dogs
Unexpected Developments - E-commerce
web has enabled peer to peer economy
lower overhead, ease of comparison
Unexpected Developments - Trust concerns
paypal
encryption
better business bureau
Unexpected Developments - Free stuff
To fund services, sites collect information about online activities to sell to advertisers
Unexpected Developments - AI
John Searle argues that computers cannot be intelligent
Unexpected Developments - Robots
devices that perform physical tasks usually done by humans
can operate in environments dangerous to humans
Themes
old problems in new context
adapting to new technology
varied sources of solutions to problems
global reach of Net
tradeoffs and controversy
Ethics
study of what it means to do the right thing
rules to follow in our interactions and our actions that affect others
Deontological
rules are to be followed whether they lead to good or ill
Utilitarianism
consider the consequences, benefits and damages to all affected people
Natural rights
respecting a set of fundamental rights
Negative rights
rights to life liberty and the pursuit of happiness
Positive rights
obligation of people to provide certain things for others
Golden rules
treat others as you would want them to treat you
Ethics distinctions
right, wrong, okay
differentiating wrong and harm
Why companies care about ethics
set the standard of ethical business conduct
company reputation
competitive advantage
Recipe for ethics
establish an enforceable code of conduct
initial and ongoing training
regular communication
outlet to report issues/concerns
follow up: enforce
reward employees that live the culture
if possible, separate ethics from compliance
Key aspects of privacy
freedom from intrusion
control info about yourself
freedom from surveillance
Types of privacy threats
intentional
unauthorized use
theft
unintentional leak
our own actions
Types of privacy risks
anything done in cyberspace is recorded
big amounts of data is stored
people are not aware their data is collected
software is complex
leaks happen
opt-out
person must request that company does NOT use information
opt-in
collector of information may use information only if person explicitly consents
Fair information principles
inform people when you collect info
collect only the data needed
offer opt-outs
keep data only as long as needed
maintain accuracy of data
secure data
develop policies for law enforcement requests of data
How to mitigate AI concerns
robust data protection regulations
transparent AI systems
ethical AI development guidelines
user consent and control mechanisms
regular security audits and testing
Why do corporations want to look for people that will add value to an enterprise?
grow enterprise
more productive and profitable
more nimble and flexible
attuned to customer needs
Attributes and behaviors of an ideal employee
action oriented
intelligent
ambitious
autonomous
leader
cultural fit
upbeat
confident
successful
honest
detail oriented
modest
hardworking
marketable
passionate
Internal communication
exchange of information and ideas within an organization
External communication
carries information in and out of organization
Effective communication benefits
faster problem solving
stronger decision making
increased productivity
steady workflow
stronger business relationships
improved relationships between professionals
Techniques for effective communication
provide practical information
give facts rather than vague impressions
present info in a concise efficient manner
clarify expectations and responsibilities
offer compelling arguments and recommendations
What employers expect
organize ideas and info logically
express ideas and info coherently
reading and listening to extract intended meaning from other’s messages
communicate effectively with diverse people
use communication technologies effectively
follow grammar rools
civil communication
ethical communication
adhere to regulations
use time productively
Communication process
sender has an idea
sender encodes idea as message
sender produces message in a transmittable medium
sender transmits message
audience receives message
audience decodes message
audience responds to the message
audience sends feedback
6 themes for good communication
ethical communication
adopt an audience centered approach
improve intercultural sensitivity
give/respond to constructive feedback
be sensitive to business etiquette
use communication technology effectively
Ethical communication
includes all relevant information, is true in ever sense, is not deceptive in any way
Unethical communication
plagiarism
selective misquoting
falsifying numbers
distorting visuals
Ethical dilemma
choosing among alternatives that aren’t clear cut
Ethical lapse
a clearly unethical or illegal choice
How to ensure ethical business communications
ethical individuals
ethical company leadership
policies and structures to support ethical choices
Audience centered approach
focusing and caring about the members of your audience, respect them
What is culture
shared system of symbols, beliefs, attitudes, values, expectations, and norms for behavior
How to practice intercultural sensitivity
assume differences until similarity is proved
withhold judgement
show respect
tolerate ambiguity
look beyond the superficial
recognize your own cultural biases
be flexible
emphasize common ground
deal with the individual
learn when to be direct
observe and learn
review travel guidebooks
High context culture
less verbal comms, more nonverbal
Low context culture
more verbal comms, less nonverbal
Ethnocentrism
judge all other groups according to your own group’s standards
Xenophobia
fear of strangers and foreigners
Stereotyping
assigning generalized, distorted views to an individual without considering their own unique characteristics
Cultural pluralism
accepting multiple cultures on their own terms
Written intercultural skills
plain english
clarity
proper addresses
cite numbers carefully
be brief
use transitions
avoid slang
keep paragraphs short
Multicultural speaking skills
speak clearly
look for feedback
rephrase if necessary
clarify your meaning
do not talk down to others
learn important phrases
listen careful and respectfully
adapt your conversation style
check for comprehension
clarify what will happen next
Constructive feedback
focuses on the process and outcomes of communication
Destructive feedback
delivers criticism with no effort to stimulate improvement
Etiquette
respect
courtesy
common sense
Communication technology
keep technology in perspective
use tools wisely
connect with people
5 guidelines for drafting effective online content
build trust with intended audience
adapt content for global audience
include reader oriented content
use concise format
include effective links
3 elements that help readers find their way through long reports and proposals
headings and links
transitional devices
previews and review
3 steps for integrating visuals/text
create and choose the right visuals
consistency and clarity
embed visuals with context
Synopsis
brief overview summarizing entire content
4 tasks involved in completing business reports and proposals
revising
producing
proofreading
distributing
Report/proposal - Introduction
report context
introduce subject/purpose
preview main ideas
establish an overall tone
Report/proposal - body
presentation
analysis
interpretation
support
Report/proposal - conclusion
emphasize main points
summarize benefits
refer to overall structure
bring action items together
Elements of a report introduction
authorization
opportunity/purpose
scope of coverage
background
sources and methods
terms and definitions
limitations
report organization
Elements of a report body
explanation of problem/opportunity
facts, stats, trends
results of investigations/studies
discussion and analysis of potential actions
pros, cons, costs, benefits
Elements of a report conclusion
summary
conclusions
recommendations
action plans
Strats for a successful proposal
demonstrate knowledge
provide examples and information
research competition
prove proposal is feasible
relate proposal to reader
package proposal attractively
Elements of a proposal - introduction
background
solution
scope
organization
Summary
shortened restatement found at the end of a report, focused on conclusion