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what is the goal of social psych
address the fundamental questions of WHAT and WHY about human nature
social psychology aims to learn what people actually…
think, feel, or do in a given situation
social psychology
the scientific study of how people think about, influence, and relate to others
social cognition
how people think about themselves and the social world; how people select, interpret, remember, and use social info to make judgments and decisions.
gestalt psychology
school of psychology stressing the iportance of studying the subjective way in which an object appears in peoples minds, rather than objective, physical attributes of the object; the whole is different than the sum of its parts
domain/level of analysis of social psycholgy
the unit of study is the individual
domain/level of analysis of sociology
the group or community as a whole rather than the individual
what is the emphasis on is social psych
emphasis on the context or situation
what is the emphasis on is personality psych
emphasis on the person and individual differences
contemporary social psych
combines emphasis on the person and the situation interacting together
2 parts of the methods of socail psychology and what they mean
conceptual part: concepts, constructs, and theories of intrest (intelligence, attraction, prejudice)
empirical: what is measured (operational definitions, hypotheses)
theories
general principles that explain predicted and observed events
ex: H1: aggression=actions to harm others
pain, frustration, heat, and stress all increase aggression
so these findings —> a theory that suggests discomfort leads to aggression.
hypotheses (H1)
testable predictions about how people will respond under specific conditions
operational definition
how we quantify an abstract construct or concept
how are hypotheses and theories linked
hypotheses are generated from existing theories; theories are built from confirmed hypotheses and other empirical/measured evidence; continually refined and updated
methods want to be both…and …
reliable: is it consistent
valid: accuracy
external validity
accuracy across situations/people, tested with replication
internal validity
accuracy of causal relationships between variables; ruling out alternative explanations
construct validity
accuracy of the contsruct of interest; how accurate the way you are testing an inquantifiable idea with a quantifiable experiment so that it only tests that specifc construct and not others.
convergent construct validity
the measure correlates well with other tools that asses the same construct
ecological construct validity
the degree of which research findings real-life situations and can be generalized to the real world; does it reflect natural human experiences
ethnography
researchers studying their topics emerged in their field; observing from inside
traits of ethnography
high in ecological validity, qualitative data, highly realistic and detailed data
strengths of ethnography
realistic, potential for high construct validity, good for describing phenomenon, high level of detail
weaknesses of ethnography
rarity/secrecy of behavior, massive time/resource commitment, ethics? (harm to self/pps), causality, low internal validity, sometimes low gernalizability/low external validity; tradeoff between ecological and external validity
correlational approach
statistical technique that tests the degree of relationship between two variables; how much can one be predicted by the other
correlation coefficent
number between 0-1
positive or negative
large value =.strong relationship
sign shows direction of relationship; positive go together, negative go opposite dirrections
examples of positive correlations
social connections and wellbeing
efficacy and performance
attention and memory
testosterone and aggresion
example of negative correlations
intergroup contact and prejudice
fatigue and performance
alcohol and self-regulation
power and perspective-taking
strengths of correlational approach
test and establish relations, low investment of H1, easy to collect large, representative samples, potential for external validity
weaknesses of causal relationships
interpretation/internal validity, if self-reported there may be a problem of accuracy (validity)
2 kinds of studies
field studies and lab studies
field studies
outside the lab, natural settings
lab studies
true, in-lab experiments
cause variable and what they are
independent variable: what is manipulated or systematically changed in an experiment; includes random assigment
predictor variable: explanatory variable without random assignment (field study)
effect variable and what it is
dependent variables: whats measured; outcome variable; thing expected to change, differ, increase/decrease, typically affect behavior or cognition
field studies
natural setting, nothing is manipulated, so no true independent variable; naturally occurring groups (no random assignment); measure outcome/dependent variable
strengths of field experiments
lots of realism, construct validity; ecological validity and possible external validity
weaknesses of field experiments
limited claims about causality
low internal validity
no control over groups/no random assignment
lab studies
experimental approach; benefit of random assignment, pps get equal change to be in either condition; other differences applied equally to both conditions
four methods of the self concept
introspection, the looking-glass self, self-perception, vicarious self-perception
priming
stimuli from environment activate related concepts in the mind; activation spread to related concepts
ex: “ice” makes you think of cold, snow, christmas, hockey, winter; called spreading activation
studies about introspection
elderly words, rude/polite words, preferences of attractiveness/slight of hand
main idea of introspective access
people have limited introspective access; things really effect us that we dont consciously realize; we usually know what we feel or think, but not why
introspection
listening to our “inner voice”
the looking glass self
internalizing others’ feedback, seeing ourselves as others see us
limits of the looking-glass self
we don’t see ourselves exactly as others do, others may not have insight, people dont always accept the opinions of others
self perception
view of self informed by current behavior; active and “available” info shapes self perception
self-perception main idea
look at our own actions to infer preferences
vicarious self-perception
adpot traits from “merged” others; people have “merged” identity with similar others; sense of connection based on important self-relevant trait or feature
ex: swifties
learn about ourselves by watching “merged” others; called the spy-glass self
self-concept
knowledge of the self
self-esteem
evaluation of the self
trait
how good you feel about self generally; stable
state
how good you feel about yourself in the moment; varies
explicit ways to measure self esteem? strengths/weaknesses?
self report
strengths: easy, precise, domain-specific
weaknesses: skewed self-presentation; hides the negative, highlights the positive
explicit vs implicit
explicit: measures more precise; specific but susceptible to self-presentation, social, performance, appearance
implicit: measures less biased by self-presentation; primitive/general measure of self-evaluation, lower test-retest reliability, less predicitve of behavior
implicit way of measuring self-esteem
sequential priming… does “me” mean “good”
self-protection versus self-enhancement
low SE is more worried about protecting the self from failure, wants to avoid the negative; focused on threat, harm, and failure
high SE are more concerned with achievement, enhancement; approach success; focused on reward, achievement, and success
when asked “does this trait descibe you” people with low SE…
are less confident, less extreme, take longer, exhibit unstable perceptions, only exhibit confusion with the self
benefits of high self esteem?
buffer against bad news or failure, more resilient and persist longer at hard tasks, report more positive affect, take initiative, willing to try new things, more confident, less susceptible to persuasion
how can high SE be bad
moe willling to experiment with drugs, risky sexual behaviors, less influenced by persuasion
describe narsiccists
unrealistically high SE, narcissists are more aggressive, greater ingroup favoritism, manipulative, unfaithful, associated with sexual violence, narcissists dont think they are narcissists
self esteem does not caused increased…
intelligence, success, performance
2 theories of what self esteem is for
terror management theory (TMT)
sociometer theory
describe terror management theory
death is a perpetual fear in all humans, we all know that we will die and that knowledge is a constant source of non conscious anxiety; SE is to protect us from death anxiety
culture idea of TMT
our culture lives on after our deaths; relationships, art, institutions, religions
culture is a source of symbolic immortality
symbolic immortality reduces death anxiety
SE indicates how well we are fitting in with our culture/achieving symbolic immortality
sociometer theory
rooted in evolutionary psychology; needed others to survive; those who attuned to the group survived; people developed an innate need to belong; SE is a sociometer or gauge that tells us if we are being accepted
so low self-esteem is a warning that relationships are in danger or rejection is close
does TMT or sociometer explain behavior
TMT; acting in ways that may result in rejection
anti social behavior
self regulation
self-control or will power; largley explicit, conscious, and deliberate
3 major forms of self-regulation:
overriding short term desire in favor of long term benefits (impulse control)
manage goals (persistence, prioritization)
any process of monitoring and altering ones responses; thoughts behaviors; direct redeploy attention, compare performance to standard
effective self regulation is necessary for global functioning
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delayed gratification/marshmallow test
self regulation is a good thing; self control kids scored 210 pts higher on SAT
high capacity of self control predicts:
stable relationships, more success (self control is a better predictor of academic success than IQ), less criminality, better mental health/longer life
limited resource model
all types of control rely on ONE limited energy course
brain part associated with control
prefrontal cortex
obstacles of self regulation
capacity for control is limited/can be fatigued
attention is limited
limited attention descriptors
people can only actively regulate one thing at a time
automatically attend to environment (studying with distractions, diets fail while watching TV)
goals can distract; ziegarnik effect
experience of intrusive thoughts about an active and unfulfilled goal
ex: thinking about bio test wile writing psych paper
multiple goals are distracting
what the heck effect
abandon the goal after initial failure; what the heck its just a little more
to combat: planning and anticipating for failure when persuing goals; have a rebound plan after failure
obstacles to successful self regulation
relies on limited resources
relies on limited attentional focus
often commitment wavers
3 self motivations
self appraisal, self verification, self enhancment
self appraisal
learn the truth about ourselves
self verification (consistency)
confirm what we already believe about ourselves
self enhancment
see the best in ourselves
enhance self to others; best foot forward; can backfire due to substance use, unhealhty fitness, false modesty=arrogance?
self protective behavior
low fragile self esteem; when failure seems likely
self handicapping
create obstacle for self, excuse for failure, even better is you succeed, no one is buying it
self serving biases
good = us; internal attribution, skill, ability, effort
bad = external attribution; bad luck, “they”, chance
self serving biases cause the…
better than average effect and shapes perceptions of the futre
unrealistic opimism
we think good things are more likely to happen to us than others
and that bad things are less likely to happen to us than others
false consensus and uniqueness
juggle frequency and norms to self-enhance
opinions: overestimate agreement with ourselves (false consensus)
negative events: overestimate consensus; it must not be that bad if everyone is doing it
positive events: we overestimate uniquness: even more awesome if success is rare
BIRGing
basking in reflected glory; others can make us look good
CORFing
cutting off reflected failure; distancing ourselves from those who make us look bad
when self-relevant, others success can be threatening because…
it creates upward comparison
managed by reducing chance of threat, distancing from person, de-identify with domain