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Common Security Threats
➢ Phishing attacks
➢ Data breaches
➢ DDoS attacks
➢ Malware and ransomware
Impact of Technology Failures
➢ Lost sales and revenue
➢ Customer dissatisfaction
➢ Damage to reputation and trust
➢ Operational delays and inefficiencies
Testing Processes in E-Commerce
➢ Functional testing
➢ Performance Testing
➢ Security testing
➢ Usability testing
Elements of a Good Social Media Plan
➢ Define target audience
➢ Choose the right platforms
➢ Consistent posting schedule
➢ Track metrics (likes, shares,
conversions)
Email Automation Basics
➢ Automated workflows for
communication
➢ Examples: welcome emails,
abandoned cart reminders
➢ Saves time and personalizes
customer experience