GE 5: Purposive Communication - Unit 1 Flashcards

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Vocabulary practice cards covering the core concepts of GE 5: Purposive Communication, including institutional values, definitions, types, levels, elements, and levels of listening.

Last updated 3:14 AM on 8/16/26
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31 Terms

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NEUST Vision

A globally renowned university as champion of sustainable societal development and empowered human resources.

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NEUST Mission

Advance knowledge generation and innovation, produce globally outstanding graduates, and transform communities towards inclusive progress.

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NEUST Core Values

Nationalism, Excellence, Unity, Spirituality, Transparency.

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Purposive Communication

An immersive course focused on enhancing students' writing, speaking, and presenting skills for a variety of audiences and purposes.

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Communis

A Latin word translating to "common" in English, signifying the act of coming together or sharing a common ground.

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Communicare

A Latin word meaning "to share something," involving the exchange of information, expression of emotions, and knowledge sharing.

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Communication (General)

The process of exchanging ideas, thoughts, feelings, and emotions from one person to another with the use of symbols, aiming for understanding.

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Leagans' Definition of Communication

A process by which two or more people exchange ideas, facts, feelings, or impressions in such ways that each gains a common understanding of the meaning and use of messages.

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Verbal Communication

Involves the use of spoken or written words to convey a message.

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Non-Verbal Communication

Transmission of messages without the use of words, including body language, facial expressions, gestures, and posture.

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Visual Communication

The use of visual elements such as charts, graphs, infographics, and photography to convey information.

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Formal Communication

Occurs in professional or official settings and follows a structured format adhering to predefined rules and protocols.

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Informal Communication

Relaxed, casual, and spontaneous communication, such as grapevine communication or casual conversations among friends.

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Internal Communication

Occurs within an organization or group and is vital for operational efficiency and employee engagement.

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External Communication

Interactions between an organization and external stakeholders like customers, suppliers, investors, and the public.

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Intrapersonal Communication

The dialogue that occurs within an individual, including self-talk, reflection, and decision-making processes.

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Interpersonal Communication

Communication occurring between two or more individuals through direct interaction, including verbal and non-verbal cues.

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Group Communication

Interaction within a small group of people, typically between 33 to 2020 individuals.

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One-to-Group Communication

Also known as Public Communication; refers to the dissemination of information from a single speaker to a large audience.

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Mass Communication

Transmitting information to a large audience through media channels such as television, radio, newspapers, and the internet.

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Sender

The individual who starts the communication by turning ideas or feelings into words or gestures for the receiver.

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Message

The main idea the sender wants to share, which may include thoughts, feelings, or data expressed through words or tone.

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Receiver

The individual who gets the message, decodes what the sender means, and provides feedback.

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Channel

The medium through which a message travels from the sender to the receiver, such as spoken word or written text.

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Feedback

The receiver’s response to a message, indicating whether the message was understood or needs clarification.

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Noise

Anything that disrupts or blocks the message during communication, which can be external (loud sounds) or internal (stress).

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Context

The situation or environment where communication happens, including physical place, relationships, and emotional states.

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Communication Barriers

Obstacles such as physical, perceptual, emotional, cultural, language, or gender issues that obstruct effective communication.

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Hearing

A passive, physical process that happens when sound reaches the ears without requiring focus or thought.

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Listening

An active process of paying attention, understanding, and thinking about what you hear.

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Empathic Listening

The highest level of listening, also known as mirroring, which involves truly paying attention to understand the speaker's message.