G11 1ST SEM ORAL COMMUNICATION: COMMUNICATION MODELS

sender

initiates the communication process

message

core content of the communication, consisting of emotions, information or ideas. 

receiver

an individual who receives or interprets the message

channel

refers to the means or the way the message is delivered.

• Face-to-face

• Phone call

• Letters

feedback

switching of roles and it is when we gauge the reaction

noise

refers to only disruptions or barriers in the communication process and it can cause a conflict.

aristotle communication model

• linear model

• one way persuasion model

• Speaker → Speech (Message) → Audience → Effect (Persuasion)

lasswell’s model

• 5 W’s

• Who (Sender) → Says what (Message) → In which channel (Medium) → To whom (Receiver) → With what effect (Outcome)

berlo’s smcr model

• Sender (who says it)

• Message (what is said)

• Channel (how it’s sent — hearing, seeing, touching, etc.)

• Receiver (who gets it)

• Focus on skills & factors of sender/receive

schramm’s model

• feedback is two-way

• sender and receiver exchange roles

• shared understanding

wood’s transactional model

• Shows communication as a continuous, dynamic process.

• Both people are senders and receivers at the same time.

• communication flows both ways at once.

shannon-weaver model

• linear model

• Sender → Encoder → Channel (with possible noise)→ Decoder → Receiver

linear model

• A sender gives a message, and a receiver gets it but no feedback.

• one way

ex. shannon-weaver model, aristotle communication model, lasswell’s model, berlo’s smcr model

interactive model

the receiver can give feedback one at a time.

ex. schramm’s model

Sender, Message, Channel, Receiver

meaning of SMCR

transactional model

the receiver can give feedback at the same time.

ex. wood’s model