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what is inteference?
forgetting due to two pieces of information/memories conflicting with each other
this causes one or both memories to be forgotten or distorted
which memory store does interference mainly affect?
long term memory
what are the two types of inteference?
proactive and retroactive
what is proactive interference?
when an older memory disrupts the recall of a newer memory, causing the newer memory to be forgotten
what is retroactive interference?
when a newer memory disrupts the recall of an older memory, causing the older memory to be forgotten
what psychologists conducted a study on the effect of similarity on interference?
McGeoch and McDonald
McGeoch and McDonald study - method
studied retroactive interference by changing the amount of similarity between two sets of materials
participants had to learn a list of 10 words until they could remember them with 100% accuracy, then learned a new list
there were 6 groups of participants and each group learned different lists
synonyms, antonyms, words unrelated to the original ones, nonsense syllables, three-digit numbers, and a group with no new list
McGeoch and McDonald study - findings
when participants then recalled original list of words, their performance depended on nature of second list
the group that had synonyms produced the worst recall
this showed that interference is strongest when memories are similar
what are the strengths and weaknesses of interference?
strengths:
supporting evidence from lab studies
real life application in studies
weaknesses:
artificial materials used in studies
time between learning information and recalling in studies is unrealistic
supporting evidence from lab studies
lab studies by McGeoch and McDonald took place in a lab where extraneous variables could be controlled
study shows both types of interference are very likely to be common ways we forget info from LTM
studies therefore increase validity of interference as an explanation of forgetting
real life application in studies
study by Baddeley and Hitch considered interference in everyday situations
presented a series of adverts to participants and asked them to recall details from them
in some cases, they had difficulties recalling earlier adverts, in other cases they had difficulty recalling older adverts
this shows interference explanations can apply to everyday situations and improves validity of the theory
artificial materials used in studies
lab studies lack real world applicability as stimulus materials used in most studies are lists of words, letters, or numbers which aren’t realistic compared to what we have to remember in everyday life
use of artificial tasks means interference may not be as likely an explanation for forgetting in everyday life as it is in a lab
time between learning information and recalling in studies is unrealistic
lab experiments take place over a short amount of time
participant may have to learn a list of words, learn a second list 20 minutes later, then recall one of the lists a few minutes after that
doesn’t reflect real life as we don’t usually learn info then recall it in a short time period, so reduces validity