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Biological Explanations For Prosocial Behaviour
Prosocial behaviour - BROAD
One EXTREME FORM IS altruism
why: AS A SPECIES
- Natural selection -> ^behaviour ^survival, kin selection -> relatives ^survival
BOTH = selfish gene theory – drive for survival of ones genes
AS INDIVIDUALS -> BRAIN ANATOMY
- Related to amygdala activation. Larger amygdala, more empathy, more helping behaviours.
Cognitive Explanations For Prosocial Behaviour
Prosocial behaviour, theory of the mind, empathy
witness stressful event =
1. Personal distress (fear, discomfort) = LOW empathy
2. Empathetic concern (compassion, sympathy, sadness) = HIGH empathy
Personal distress – TWO A) removing yourself (walk away, avoid) B) egoistic helping (help to make yourself feel better) WHICH ONE ease, cost-benefit analysis
Empathetic concern – LEADS TO -> altruistic helping (ensures the person feels better)
- WHEN egotistic helping WHEN altruistic helping – easy to remove?
THERE ARE TWO THEORIES – Batsen (1980) Empathy Altruism Model, Kaldini (1987) Negative State Relief Model
sociocultural explanation
1) Social explanations for prosocial behaviour = social identity theory
- Social categorisation -> social identification (salience) -> social comparison (in-group favouritism AND out group discrimination
- Social norms (salience)
2) Cultural explanations – cultural norms
- how does the broader culture view: collectivism vs individualism
- social compassion – sympatico hypothesis – Latin America and Spain norm around looking out for others.
the bystander effect
Bystanderism
Diffusion of responsibility – Results in no action taken.
Informational vs normative social influence
Informational social influence – QUESTIONS WHETHER HELP IS NEEDED
Then – Pluralistic ignorance
Normative social influence
Arousal cost reward model states that arousal is a motivational factor b
CREATED BY Pilivan – similar to Cialdini’s negative state model
Seeing a person distressed = emotional arousal
DEBATES REWARDS VS COSTS
Rewards = reducing own negative feeling + feel good about helping
Costs = personal safety + inconvenience + embarrassment
LATANE in 1981 created the law of social impact
S = strength of situation
I = immediacy of need
N = number of people
promoting prosocial
TWO APPROACHES TO PROSOCIAL BEHAVIOUR – prosocial behaviour is…
ONE
Explicitly teaching altruism WITH empathy training OR bystander intervention programs
EMPATHY TRAINING – FLOOK
- more empathy; more helping
- teaching consideration of feelings; the value of kind actions; a direct curriculum integration
BYSTANDER INTERVENTION PROGRAM – BANYARD
- explaining HOW to help in different situations
- goal to LOWER informational or social influence or pluralistic ignorance BY emphasising responsibility
TWO
Modelling prosocial behaviour WITH social cognitive theory - DEELEUW
- having role models that are relatable; model replicable behaviour and is reinforced; tv programs i.e. sesame street