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78 Terms

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Types of Computers

  • Supercomputers
  • Mainframe Computers
  • Midrange Computers (minicomputers)
  • Microcomputers
  • Desktop PC
  • Thin-Client Systems
  • Laptop and Notebook
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Supercomputers

The fastest computers available at any given time
High cost, used by large organizations (military, scientific research, national weather service)
Execute computationally demanding tasks involving very large datasets

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Mainframe Computers

The high end of the performance and reliability scales
Perform at teraflop speeds and can handle millions of transactions per day

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Midrange Computers (minicomputers)

Larger midrange computers that are relatively small, inexpensive, and compact
Perform the same functions as mainframe computers but more limited

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Microcomputers

Personal computers
The smallest and least expensive category of general-purpose computers

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Desktop PC

Familiar microcomputer system that has become a standard tool for business and the home
A central processing unit and a separate but connected monitor and keyboard

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Thin-Client Systems

Desktop computer systems that don't offer the full functionality of a PC
Less complex, with no locally installed software
Access applications from a server over a network instead of from a local disk drive

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Laptop and Notebook

Small, easily transportable, lightweight microcomputer, portable, energy-efficient
Optimized for internet-based services such as web browsing and email

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Information System

  • Central Processing Unit
  • Primary Storage
  • Secondary Storage
  • Input Devices
  • Output Devices
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Central Processing Unit

The brain of the computer
Manipulates the data and controls the tasks performed by other components
Consists of

  • Arithmetic Logic Unit: performs simple math and logic
  • Control Unit: controls all computer parts (reads memory and transfers information around)
    Actions:
  • Performs mathematical operations
  • Processes and transfers data
  • Makes decisions
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Primary Storage

  • Temporarily stores data and program instructions during processing
  • Registers: part of the CPU, least capacity, storing extremely limited amounts of instruction/data only immediately before/after processing
  • Cache Memory: high-speed memory that enables computer to temporarily store blocks of data that are used more often
  • Random Access Memory (RAM): art of primary storage that holds a software program and small amounts of data
  • Read-Only Memory (ROM): chip where certain critical instructions are safeguarded, nonvolatile so it retains instructions when turned off
  • Stores: all/part of active software program, operating system software, data program using
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Secondary Storage

  • Solid State Drives: data storage devices that serve the same purpose as a hard drive and store data in memory chips (no moving parts)
  • Flash Memory (memory cards): nonvolatile electronic storage device that contains no moving parts and uses less power
  • Ex: Magnetic disk, optical disk, magnetic tape, hard drive
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Input Devices

accept data/instructions and instructions and convert them to a form that a computer can understand touchscreen

Ex: keyboard, mouse, scanners, digital cameras, joysticks, microphones, touchscreen

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Output Devices

accept data/instructions from computer and convert them to a form that a human can understand

Ex: monitors, printers, speakers

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Speed vs. Size Tradeoff

Most Expensive, Fastest, Smallest: Register, Cache, RAM, ROM, Magnetic Disk, Optical, Magnetic Tape

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Role of Software

  • Computer hardware has no use without operating system and application software running it
  • Computers are only as smart/sophisticated as the software running it
  • Software Program: series of statements/instructions to computer
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Types of Software

System Software and Application Software

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System Software

generalized programs that manage the computer resources and are designed to provide a platform for other software

  • Operating System (OS), Programming Languages, System Utilities
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System Software Types

  • System Management Programs: OS, database, telecommunications
  • System Support Programs: utilities, performance/security monitors
  • System Development Program: language translators, environment
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Application Software

programs written for/by users to perform specific tasks

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Application Software Types

  • General Purpose Application: word processing, spreadsheets, databases, telecommunications, graphics
  • Application-Specific Programs: accounting, marketing, sales analysis, manufacturing, production control
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Operating System (System Software)

  • Most Essential System Software
  • Every general-purpose computer has OS
  • Single-User: primarily for a single user (Windows/Mac OS)
  • Multiuser: permits hundreds of concurrent users
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OS - Task Management

controlling/scheduling what data/instructions are sent to CPU for processing

  • Multitasking: process of executing multiple tasks simultaneously → maximize use of CPU
  • Multiprocessing: two or more CPU's within a single computer system, multiple concurrent software processes can be executed
  • Multithreading: ability to run several parts of the program in parallel, subdivide specific operations within a single app into threads that run in parallel
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OS - Memory Management

  • assigning data a place in storage/remembering those locations
  • Complicated by the fact that the data that constitute a single file may not be physically located sequentially
  • When you do a wipe (secure delete), you are telling the operating system to overwrite the disk space with either zeros or random data
  • Make it much harder/impossible to recover previously deleted file
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OS - Device Management

basic input output storage is firmware that performs hardware initialization during the booting process, to provide runtime services for OS/programs

  • Basic Input Output Storage: responsible for loading/starting OS and establishing device management
  • Read-Only Memory: when booting a computer the first job for the Basic Input Output Storage is to initialize and identify system devices such as the keyboard, mouse, hard disk, CD/DVD drive, and other hardware
    OS coordinates the input/output of data to/from peripherals using special programs called drivers
  • Used to translate data sent between processor and various hardware devices such as printers, disk drives, and monitors
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OS - Interface

Graphical User Interface: visual elements, user-friendly, everyday users

Character-Based User Interface: commands, difficult to multitask

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Application Software

Instructions that direct a computer system to perform specific information-processing activities to provide functionality for users

Personal Application Software
Commercial Applications

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Application Software - Commercial Applications

Proprietary Software: developed by company, has restrictions on use, copying, and modification, source code of proprietary software is not made available, modifications are only contracted with the developing company

  • Copying manufacturer's explicit permission is piracy/illegal

Commercial Software: CRM, ERP, etc

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Application Software - Commercial Software

  • Enterprise Resource Planning
  • Supply Chain Management
  • Customer Relationship Management
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AS - Commercial Software: Enterprise Resource Planning

software application with a centralized database that can be used to run an entire company

  • Data stored in central database, data entered in one part immediately available to other parts of the company (manufacturing/production, sales/marketing, HR, finance/accounting)
  • Companies need to purchase modules that represent different functions within the organization
  • ERP vendor designs modules with rules for best practices → improves business practices
  • Benefits: improved customer service/responsiveness, satisfaction, cash utilization, lower costs for customer acquisition/retention
  • Challenges: costs are higher for global operations, failure rate of 55-75%, integration challenges, poor user acceptance, make matters worse
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AS - Commercial Software: Supply Chain Management

enables key supply chain process

  • Plan (balance demand/supply), Source (procures goods/services), Make (transforms product to finished state), Deliver (finished good/services to meet demand), Return (returning products/receiving return)
  • System: enables firm to generate demand forecasts for a product/develop sourcing/manufacturing plans
  • Demand Planning: determining how much product business needs to make to satisfy all customers demands
  • Execution System: manage the flow of products through distribution centers to ensure delivery/efficiency
  • Performance Monitoring
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AS - Commercial Software: Customer Relationship Management

allows managing company's interaction with current/future customers → help firms maximize the benefits of their customer assets

  • Ex: car dealer sending email/card saying car needs service, Netflix recommends show
  • Types: Marketing (direct mail/interactions), Sales (stores/sales), Service (call centers)
  • Classes: Operational (customer-facing applications) & Analytical (analysis of customer data/improving performance)
  • Analytical: dividing market into smaller groups, specific targets, focus data on profitability, usage, product pricing, revenue anticipated
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Bits

on/off signal switch → on = 1 and off = 0
Smallest unit of data

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Byte

8 bits in a byte
Smallest addressable unit of data

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Computer Network

a system that connects computers and other devices (printers) via communications media so that data can be transmitted

  • Bandwidth: speed of network is measured in those terms (transmission capacity, bits per second)
  • Broadband Networks: greater bandwidth
    Download speeds of at least 25 Mbps & Upload speeds of at least 3 Mbps
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Types of Networks

  • Personal Area Networks
  • Local Area Networks
  • Wide Area Networks
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Personal Area Networks

individual use within very small area
Ex: personal hotspot

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Local Area Networks

interconnects computers within a limited area (residences, schools, office buildings)

  • Allows sharing of costly resources such as printers by all computers
  • Central storage/backup can be provided in one place (dedicated file server) → all work is saved together
  • Data/software can be shared/upgrading is easier too
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Wide Area Networks

large geographical area, connects multiple LAN's

  • Provided by common carriers such as telephone companies and international networks of global communications
  • Large capacity, combines many channels (fiber-optic cable, microwave, satellite)
  • Ex: Internet
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Internet Protocol (IP) Address

unique address to each computer on the internet that distinguishes it from all other computers

  • IPv4: the most widely used format (135.62.128.91)
    many are reserved and are not commercially available (max 4.3 billion)
  • IPv6: accommodates more devices (smartphones etc)
  • Ex: https:// (numbers and letters)
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Wireless Transmission Media (WTM)

  • Wireless media (or broadcast media)
  • Microwave (line of sight)
  • Satellite (line of sight)
  • Infrared (line of sight)
  • Radio
  • Bluetooth
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Wireless media (or broadcast media)

transmit signals without wires

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Microwave (line of sight)

used for high volume, long-distance, point-to-point communication

  • Require Line-of-Sight: transmitter/receiver are in view of each other
  • Transmission: digital/analog signals (long-distance calls, TV programs, computer data)
  • Ex: GPS, Wi-Fi, Bluetooth, Radar, Medial Equipment, Military
  • Earth curvature, microwave towers cannot be spaced more than 30 miles apart
  • Susceptible to environmental interference
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Satellite (line of sight)

  • Advantages: high bandwidth, large coverage area
  • Disadvantages: expensive, requires an unobstructed line of sight, propagation delay, use of encryption for security
  • Low Earth Orbit: 160-2,000 km → Hubble space telescope
  • Medium Earth Orbit: 2,000-35786 → GPS
  • Geostationary Equatorial Orbit:35786 → monitoring weather, communications, surveillance
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Infrared (line of sight)

  • Red light (not visible to human eyes)
  • Short distance connections
  • Ex: remote controls
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Radio

travels through the air and can pass through walls

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Bluetooth

Short-range wireless network using radio waves that is utilized to create small personal area networks

  • Bluetooth 1.2: link up to 8 devices within 30 ft, bandwidth 721 Kbps
  • Bluetooth 4.2: transmit up to 1 Mbps within 200 ft
  • Bluetooth 5: transmit up to 2 Mbps within 800 ft
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Wireless Fidelity

Medium-range wireless local area networks

  • Wireless Mesh Networks: multiple Wi-Fi access points to create a wide area network (large/essential) → interconnected local area networks
  • Access Point: device (base station) that connects wireless devices (300 ft perimeter), usually connected to a wired network
  • Extended Service Set ID (ESSID): "name" for the AP
  • Hotspot: area covered by wireless access points
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Wide Area Network

Cellular Radio (Cellular Telephones)

  • 4G: 100 Mbps for high mobility communications (cars/trains) and 1 Gbps for low-mobility, secure all IP-based mobile broadband
  • Long-Term Evolution (LTE): support roaming internet access via smartphone/handheld device
  • XLTE (advanced LTE): handle network congestion when too many people in one area try to access an LTE network
  • 5G: 2019, data rates up to 10 Gbps
    Chicago, Minneapolis, Miami, T-Mobile, Verizon
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Cloud Computing

a method for delivering business and IT services, promises businesses and users to acquire the IT resources they need when they need it

  • On-demand IT service provisioning and utilization
  • Use of network resources, principally internet resources, to provide on-demand data processing and storage
  • Characteristics:
  • "No-need-to-know" underlying details or infrastructure
  • "Flexibility and elasticity" allows these systems to scale up and down
  • "Pay as much as used and needed" type of utility computing and the "Always on, anywhere, and any place" type of network-based computing
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Cloud Computing Advantages

  • Lower Costs: no need for high-priced computers to run CC applications
  • Since apps run in the cloud, not on the desktop, PC processing power or HD space isn't needed
  • Increased Flexibility
  • Self-Service & Pay-Per-Use: payment model in CC charges based on resource usage
  • Multitenancy: single instance of software runs on a server and serves multiple tenants, group of users with common access with specific privileges
  • Elastic Capacity: the degree a system can adapt to workload changes by provisioning and de-provisioning resources in an autonomic manner
  • Improved Performance
  • Computer Performance: computers in CC system boot/run faster because they have fewer programs and processes to load into memory
  • Instance Software Updates: always latest version
  • Increased Data Reliability/Centralization: computer crashing in the cloud does not affect the storage of data
  • Device Independence: able to function on a wide variety of devices regardless of local hardware on which software is used
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Cloud Computing Disadvantages

Requires constant internet connection
Low-speed connections do not work well
Limited compared to desktop versions (office 365 vs local installation of Office)

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Types of Cloud Services

  • Software as a Service (SaaS): users
  • Platform as a Service (PaaS): software developers
  • Infrastructure as a Service (IaaS): system administrators and network architects
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Software as a Service (SaaS)

  • users
  • Manage: nothing
  • Advantage: reduce time and money on installing/upgrading software
  • Characteristics: managed from central location, not responsible for hardware/software updates, hosted on remote server
  • When to Use: startup/small companies that need to launch quickly, short-term projects that requires quick and easy/affordable
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Software as a Service (SaaS) - In Depth

  • Software that is centrally hosted/managed for the end customer
  • Based on a multitenant architecture (single version application used for all customers), scaled out to multiple instances to ensure the best performances
  • Licensed: monthly/annual subscription, subscribers always provided recent version
  • Ex: Microsoft Office, subscription fee, exchange as a service, storage (one drive)
  • Graphic: central SaaS core concept of software as a service, hosted in the cloud by a service provider made accessible to users over internet
  • Software Applications Provided: CRM, email marketing, analytics, project management, marketing automation, live chat, help desk, invoice application
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Platform as a Service (PaaS)

  • software developers
  • Manage: applications and data → software creation
  • Advantage: scalable, cost-effective, customization
  • Characteristics: easily scaled, integrates web services
  • When to Use: multiple developers working on same project, create customized applications
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Platform as a Service (PaaS) - In Depth

  • Deploy: application into an application-hosting environment provided by the cloud service vendor
  • Developer: provides the application, and the PaaS vendor provides the ability to deploy/run it
  • Frees developers from hardware infrastructure management, allowing them to focus strictly on the development of software
  • Graphic:
  • Within the cloud, there are three primary elements available to developers (software, operating system, and integrated development environment)
  • Developers interact with the platform to build/deploy their applications
  • Paas ensures smooth operation, security, and data management of network access, database, data security (developers don't have to worry about that)
  • Ensures scalability and collaboration
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Infrastructure as a Service (IaaS)

  • system administrators and network architects
  • Manage: applications, data, runtime, middleware, OS → infrastructure through virtualization
  • Advantage: most flexible CC model, highly scalable, automate deployment
  • Characteristics: resources available as a service, cost varies on consumption, highly scalable
  • When to Use: startups may prefer IaaS to avoid spending time/money, large companies may prefer to retain complete control over apps and infrastructure
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Infrastructure as a Service (IaaS) - In Depth

  • Cloud Vendor: runs/manages server farms running virtualization software, enabling you to create virtual machines that run on the vendor infrastructure
  • Depending on the vendor, you can create a VM running Windows and install anything you want on it
  • Provider: allows you to set up virtual networks, load balances, and storage. You can configure a VM similar to the infrastructure currently running your services in your data center and migrate your software to the new VM
  • Provider Enables: "lift and shift" model for migration to the cloud
  • No control over hardware or virtualization software but you do control everything else
  • Graphic: IaaS allows users to rent/manage CC infrastructure (servers, storage, networking, virtualization) on a pay-as-you-go basis
  • Virtual Machine: software-based simulation of a physical computer that runs an operating system and applications (software owner creates/configures VM based on needs)
  • IaaS Vendor: provides/manages underlying infrastructure (storage, VM, compute power)
  • Firewall: helps protect infrastructure from security threats
  • Load Balancer: distributes incoming network traffic across multiple virtual machines to ensure efficient resource utilization/availability
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Cloud Deployment Models

cloud solutions are deployed in 4 primary ways depending on needs/goals of organization

  • public cloud
  • private cloud
  • hybrid cloud
  • multi cloud
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Public Cloud (deployment model)

cloud resources (hardware, software, services) are built, owned, operated and maintained by a third-party cloud service provider

  • Resources are delivered for public consumption over the Internet and shared by multiple organizations
  • Advantages: no maintenance cost, high scalability, reduced complexity, flexible pricing, agile for innovation
  • Disadvantages: potential for high total cost ownership, decreased security availability, minimal control
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Private Cloud (deployment model)

cloud resources are built/consumed exclusively by the same organization and maintained on a private network

  • Physically located on-premises in an organization data center or hosted by a third-party service provider
  • Advantages: dedicated/secure, regulation compliant, customizable, high scalability, efficient
  • Disadvantages: expensive with high total cost ownership, limiting infrastructure
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Hybrid Cloud (deployment model)

cloud resources are consumed/operated in a common way across both clouds, enabling portability of services across the various underlying cloud infrastructures

  • Bridges the gap between private and public clouds
  • Advantages: policy-driven deployment, high scalability, minimal security risk, workload diversity, improved security
  • Disadvantages: potential high total cost ownership, compatibility/integration, added complexity
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Multi Cloud (deployment model)

any combination of on/off-premises and public cloud platforms, where cloud resources are spread across several cloud-hosting environments

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Data Analysis

Data: individual facts, figures, signals, measurements

  • context

Information: organized, structured, categorized, useful, condensed, calculated

  • meaning

Knowledge: idea, learning, notion, concept, synthesized, compared, discussed

  • insight

Wisdom: understanding, integration, applied, reflected upon, actionable, accumulated, principles, patterns, decision-making process

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Managerial Decision-Making

Manager Roles:

  • Interpersonal roles, informational roles, decisional roles

Problem Structure:

  • highly structured (order entry), semi-structured (loan approval), highly unstructured (determining a new store location)

Nature of Decision

  • operational control, management control, strategic planning
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The Information Gap

Shortfall between gathering information and using it for decision-making

  • Firms have inadequate data warehouses
  • Business analysts spend 80% of the time gathering, cleaning, and preparing data for analysis and 20% of what they are paid to do analyzing it and making a decision
  • Business Intelligence seeks to bridge the information gap
  • Invert the paradigm (20% prepare data and 80% analyze data)
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Business Intelligence Applications

Multidimensional Analysis
Data Mining
Decision Support Systems

Examples: Customer analytics, human capital productivity analysis, business productivity analytics, sales channel analytics, supply chain analytics, behavior analytics

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BI - Multidimensional Analysis

Online Analytical Processing (OLAP)

  • "slicing and dicing" data stored in a dimensional format, drilling down in greater detail and aggregating data
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BI - Data Mining

  • Computational Process: discovering patterns in large data sets involving methods at the intersection of AI, machine learning, statistics, and database systems
  • Examine: large databases to produce new information
  • Uses statistical methods and AI to analyze data
  • Finds hidden features of the data that were not yet known
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BI - Decision Support Systems

  • Models and data in an attempt to solve semi-structured/unstructured problems
  • Ex: sensitive analysis, what-if analysis, goal-seeking analysis
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Data for Decision-Making

  • Raw data collected manually or by instruments
  • Quality is critical and determines usefulness
  • Often neglected or casually handled
  • Problems exposed when data is summarized
  • Typical Problems
  • Data are not correct
  • Data are not timely
  • Better Quality Data
  • Accuracy, reliability, validity, timeliness, relevance, completeness
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Intelligent Automation

Taking a machine taught to do simple repetitive tasks and teaching it to adapt and correct its performance based on changing conditions (incredible speed and scale)

Ex: engage customers and empower employees with digital assistance, optimize operations through human-centered automation

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Machine Learning

  • Artificial intelligence systems that learn from data
  • Machine learning algorithms build a mathematical model based on sample data (training data)
  • Make predictions/decisions without being explicitly programmed to do so
  • Traditional Programming: data/program → computer → output
  • ML: data/output → computer → program
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Machine Learning Applications

  • Optical Character Recognition: printed, handwritten characters are recognized automatically based on previous examples
  • Face Recognition: identify faces in images (neural networks)
  • Sentiment Analysis: identify, extract, quantify, and study affective states and subjective information
  • Topic Identification: categorize news articles as to whether they are about politics, sports, entertainment, and so on
  • Fraud Detection: identify credit card transactions that may be fraudulent
  • Customer Segmentation: identify which customers may respond positively to a particular promotion
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Predictive Modeling

  • Any industry: predict whether your next hire (an employee or supply chain partner) is going to be a top performer
  • Energy & Utilities: predict the likelihood for equipment to break and identify the optimal time for preventative maintenance
  • Manufacturing: predict assembly line quality problems
  • Consumer Retail: predict and prevent out-of-stock conditions and improve the visibility of SKU-level inventory across the channels
  • Financial Services: predict fraudulent insurance claims
  • Implementation Steps:
  • Prepare data → analyze data → model → assess performance → interpret results
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Artificial Intelligence

Human intelligence by machines to perform tasks that typically require human cognition

  • Ex: reasoning, learning, problem solving, perception, language understanding
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Low-Code & No-Code (Microsoft Lobe)

  • Automatically selects the right AI architecture for your project
  • Image classification: label image based on content
  • Object Detection: locate an object within image
  • Data Classification: label data based on content
  • AI Model Build: collect via camera, train your model, play the model

Solves: skill gap in AI development, time-consuming, const barriers, coding,