E-commerce: Selling online - Business

Know what to sell

Know what to sell

You should know what you’re going to sell.

Know how to sell

It’s best to know your audience in order to sell to them

Choose a place to sell

It helps you get discovered just like a physical store that customers can and through a postal address.

Decide how you’ll get paid

This can be done if you use a payment gateway like PayPal or a shopping cart service which your customers can also use to send you payment.

Get Customers

You need to learn about your customers for them to patronize your business. Customers make a business possible.

AUCTION SITES

• Provide the convenience of not having to set up a website to begin selling.

• Auction sites cater to specific categories of items.

Fixed price marketplaces

Websites where goods are sold with definite prices, just like amazon.

Online Craft Fairs

It is like a bazaar and is an excellent place for craftspeople, who are generally specialized artists, to connect to the public and garner followers.

Classifieds

Often associated with newspapers wherein small ads are grouped together into categories in their own sections.

Online infomercial

• A direct response video advertisement.

• Began to invade the internet as early as 2003

• Social Networks

• Only meant to connect people with one another.

Own storefront

It is a website where you can post the things that you sell.

The shopping cart

Used by a customer to “load in the products he wants to purchase, just like you would a shopping cart in a supermarket.

Payment

The shopping cart tools available on established e-commerce website services are a good way to get started.

Storage and delivery

You have to find a way to stock, or warehouse your goods somewhere.

Promotion

Is essentially all about letting potential customers know that your business and its website exist, as well as what your business offers

Google’s feed burner

Is a popular service business people can use to create feeds of blogs that display short version of posts with links to video or audio content that followers can consume Analytics

Web Analytics

Another popular and versatile analytics tool which can be used by beginners and experts alike.

Feedback form

A form that a reader fills out and sends to the person designated by the e-business.

Logistics supplier

A company which specializes in handling and delivering goods from one point to another.

Survey form

A document with blank spaces to be filled out with particulars on a certain subjects.

Viral marketing

Promotion of marketing messages through online social networks.

Transaction system

Necessary for a physical store to have a cash register for recording transactions and sorting and keeping cash

Weebly

It is a website creating service that is free to use and offers an easy and comprehensive way to have your own place on the World Wide Web.

A store in your blog

Easiest way to get up and about selling things online is to create a blog with content that’s related to the products or services you’re selling.

Products access and delivery

You will need to consider the method of delivery for your product.

Affiliate marketing

A marketing method employed by various companies in which a business pays an affiliate for every sale resulting from the affiliate’s own hard work.

Trade

The exchange of goods for money