Chapter 12

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11 Terms

1
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Price-makers

They are sellers that set the price of a good.

2
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Market power

Relates to the ability of sellers to affect prices.

3
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Monopoly

It’s is an industry structure in which only one seller provides a good or service that has no close substitutes.

4
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Barriers to entry

It provide a seller with protection from potential competitors entering the market.

5
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Legal market power

Occurs when it obtains market power through barriers to entry created not by the

firm itself but by the government.

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A patent

It is the privilege granted to an individual or company by the government, which gives him or her the sole right to produce and sell a good.

7
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A copyright

It is an exclusive right granted by the government to the creator of a literary or artistic work.

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Natural market power

Occurs when a firm obtains market power through

barriers to entry created by the firm itself.

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Key resources

They are materials that are essential for the production of a good or service.

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Network externalities

occur when a product’s value increases as more consumers begin to use it.

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A natural monopoly

It is a market in which one firm can provide a good or service at a lower cost than can two or more firms.