Unit 1: Lesson 1-3

Nature, Definition, and Components of Communication; Process and Elements of Communication; Principles of Communication; and 7 C's of Communication

Definition of Communication

-          Comes from the Latin word “communicare”-which means to share something in common

-          To unite, to join, or to have things in common

communicare

Communication was derived from the Latin word?

Nature of Communication

-          To exchange of information between two people. It is required that there be both a sender and a receiver for communication to take place.

Verbal, Non-verbal, and Visuals

Types of Communication according to Mode

VERBAL

Divided into two categories: Oral and Written

NONVERBAL

the transfer of information through sign language and body language in order to communicate.

Oral

verbally transmitting information from one person to another.

Written

exchange of information, ideas and messages through written language

VISUALS

type of communication that uses visuals to convey information and/or messages.

CONTEXT

_____________ in communication is referred to as composite of people interacting with each other.

Intrapersonal Communication

Latin word intra- means within or inside

• talking to oneself

• self or inner talk, inner dialogue

• psychologists call it as self-verbalization

• acts of imagination and visualization; recall and memory

Interpersonal Communication

• communication between two people

• places emphasis on the relationship rather than the size of the audience

·  draws a distinction between impersonal and personal interactions

Sender, Message, Encoder, Media, Decoder, Receiver, Feedback, and Noise

Elements of Communication

Sender

He is the person who sends his ideas to another person.

Message

The idea, feeling, suggestion, guidelines, orders or any content which is intended to be communicated is message

Encoder

It is the process of converting the idea, thinking or any other component of message into symbols, words, actions, diagram, etc.

Media

It is the medium, passage or route through which encoded message is passed by the sender to the receiver. There can be various forms of media: face to face communication, letters, radio, television, e-mail etc.

Decoder

It means translating the encoded message into language understandable by the receiver.

Receiver

He is the person to whom the message has been sent.

Feedback

It is the response by the receiver. It marks the completion of the communication process

Noise

It is the hindrance in the process of communication. It can take place at any step in the entire process. It reduces the accuracy of communication e.g.

Sender > Encoding > Media > Receiver > Decoding > Feedback

Process of Communication (in chronological order)

Know your purpose in communicating.

What principle is this: Are you communicating basically to inform, to entertain, or to persuade? While you may have more than one purpose, there is still a more dominant objective or reason why you communicate.

Know your audience

What Principle is this: In both speaking and writing, you should know your audience as it will dictate the speaking or writing style you are going to employ. Consider the age, educational background, profession, culture, and other salient features of your listeners or readers.

Know your topic

What Principle is this: You communicate essentially because you want to share something. In speaking situations, speakers are invited because they have something to share. This also applies to writing. You write because you wish that other people learn something from you. You may then utilize several or multiple communication techniques to easily catch the attention of the audience.

Adjust your speech or writing to the context of the situation.

The environment in which your speech or writing is to be delivered determines the kind of language you will use.

Work on the feedback given to you

Once you receive comments from the listeners/readers, work on them. Take kindly to criticisms. In the long run, constructive criticisms will prove beneficial to you as you learn to address them.

7 C's of communication

The ______________  are essential principles that help ensure effective and clear communication, whether in writing or speaking.

CLARITY

- Ensure your message is clear and easily understood.

Tips: Use simple language, avoid jargon, and specify the main point.

CONCISENESS

- Be brief and to the point without unnecessary details.

Tips: Eliminate filler words and redundant phrases. Stick to the essential information.

CONCRETENESS

• Use specific facts and figures to support your message.

Tips: Avoid vague language. Provide tangible examples to illustrate your points.

CORRECTNESS

- Ensure your message is free from errors and appropriate for the audience.

Tips: Check grammar, punctuation, and spelling. Verify facts and figures

COMPLETENESS

- Provide all necessary information for the audience to understand and act.

Tips: Answer all potential questions and include relevant details.

CONSIDERATION

- Tailor your message to the audience’s perspective and needs.

Tips: Think about the audience’s background, interests, and feelings. Show empathy.

COURTESY

- Be polite and respectful in your communication.

Tips: Use appropriate greetings, express gratitude, and avoid offensive language.