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Monitoring
is observing and checking how and why the media and information industry perform its work.
Quality of Life
refers to one’s capacity to achieve personal, professional, and socioeconomic growth.
Credibility
What about this source makes it believable?
Accuracy
is the information factual, detailed, exact, and comprehensive?
Movie and Television Review and Classification Board (MTRCB)
Government Regularly Body.
Covers too much sex and violence; content that runs counter to contemporary Filipino cultural standards, both on television and in the movies.
G
General Audience
PG
Parental Guidance
SPG
Super Parental Guidance
Kapisanan ng mga Broadcaster ng Pilipinas
Private association of broadcasters.
Examines unethical behaviors of radio and television broadcasters and inappropriate content of broadcasters.
Philippine Association of National Advertiser (PANA)
Biggest non-profit organization that unites advertisers in the country.
Private association of advertisers.
Monitors ineffective dishonest and irresponsible, marketing communication practices.
Philippine Press Institute
Oldest professional media association in the Philippines.
Private association of newspapers.
Defend press freedom and promote ethical standards for the professional development of the Filipino Journalist.
Crowdsourcing
Collects information from the mass.
Is a way of asking the social media account owners to provide information.
Citizen Journalism
Non professional journalist
Is a way of reporting stories from remote locations and are then picked up by the broadcasters networks from ordinary citizens.
Backpack Journalism
Professional Journalist
Is a type of journalism where a journalist equipped with a smartphone can conduct and record interviews, write stories, take pictures and upload them on the internet immediately for livestreaming.
Intellectual Property
Creations of the mind, such as inventions, literary and artistic works, designs, and symbols used in commerce.
Copyright
It is a legal term used to describe the rights that creators have over their literary and artistic works.
Patent
It is an exclusive right granted for an invention.
Trademark
It is distinguished sign of good or services of one enterprise from other enterprises.
RA 8293 Intellectual Property Code of the Philippines
The copyrighted works are under this term of protection. Source: Official Gazette, 2012. Section 13.
Literary Works
During the lifetime of the author plus 50 years after death.
Art
25 years from the date of creation.
Photographic Work
50 years from publication. Picture.
Audio-Visual work
50 years from publication. Music.
Sound Recording
50 years from year recording took place.
Broadcast Recording
20 years from date of broadcast.
Trademark
Valid for 10 years and may be renewed for a period of 10 years.
Invention Patent
Valid for 20 years from filling date application.
Infringement
Violation of RA 8293
Traditional Copyright
Works cannot be used, adapted, copied, and published without the creators’ permission.
All original work is protected under copyright when it’s created.
All rights reserved is used because author has full control over the work.
Creative Commons
Works may be used without permission but only under certain circumstances.
Creators set rules for the way their work is used.
Public Domain
Works can be used, adapted, copied and published completely without restrictions. No permission needed.
Works published prior to 1923, work by long-dead creators, and work that creators have placed in public domain.
Aperture
Opening in lens.
In optics, an aperture is a hole or an opening through which light travels.
Controls the amount of light entering the lens.
Bokeh
the aesthetic quality of the blur in out-of-focus areas of an image, often used to create a soft, pleasing background, and is achieved by using a wide aperture lens.
Shallow DOF (Depth of Field)
Lower F
Larger Apperture
Deep DOF (Depth of Field)
Higher F
Smaller Apperture
Shutter Speed
Length of time when the film or digital sensor inside the camera is exposed to light.
Responsible in changing brightness and creating dramatic effects.
Freeze
Faster shutter speed.
Motion Blur
Slower shutter speed.
DSLR
Digital Single Lens Reflex
Underexposed
Too dark.
Overexposed
Too bright.
Exposure
Brightness in picture as decided by the interaction between aperture, shutter speed and light source.
Exposure Composition
Technique for advertising the exposure indicated by a photogenic exposure meter.
Positive
Brighter
Negative
Darker
ISO Speed (International Organization of Standards)
Plays an equally important role as aperture and shutter speed in it’s affect on exposure.
Camera Light Sensitivity.
Higher ISO
Lower Image Quality.
Lower ISO
Higher Image Quality
Noise
Grainy texture in the image.
Occurs when you have high ISO speed.
Position
Height of camera relative to the ground/level of where you hold the camera.
Angle
Is relative to the ground, the degree of which the camera faces.H
High Position
Capture further into the background
Polar/Bold perspective.
Eye-Level
Standard shooting position and most realistic.
Low Position
Resulting in an impactful photo.
On a height lower than the eye level.
Mostly at the ground level with your subject.
Eye-level Angle
Standard shooting angle
Where photographers are most comfortable.
Neutral perspective.
High Angle
Bird’s eye view. Tilts downward at the subject.
Creates a feeling of inferiority. Make an object seem vulnerable.
Low Angle
Tilts the camera upward at the subject.
Signalizes superiority and dominance.
Photography Composition
How elements are used and utilized.R
Rule of thirds
Put subjects into the intersecting lines. Helps create balance and visually appealing images.
Symmetry
Creates balance. Identical on both side of a central point.
Foreground Interest and Depth
Placing and object in th foreground that makes the image engaging.F
Frame withing frame.
Also called subframing. Adding frame elememnt to emphasize or add interest.
Horizontal Leading Lines
which are lines that run from left to right across the frame, are a compositional technique that can guide the viewer's eye and create a sense of stability and tranquility, often used in landscape photography.
Vertical Leading Lines
Draw the viewer's eye to the top or bottom of the image.
Diagonal Leading Lines
Diagonal lines often emphasize distance from the foreground to the background
Converging Leading Lines
Designed to cross a point.
Fill the frame
Fill the photography with the subject.
Leave Negative Space
The subject background has a lot of space left unoccupied.
Rule of Odds
Instead of using two or four, use odd numbers since it’s more visually appealing.
Isolate the subject
Put all the focus of the image at your subject.
Videography
Recording events.c
Cinematography
Creating films.
Producer
Responsible in providing resources that allow people to do their creative thing
Director
Responsible in the films artistic and cinematic aspects
Camera Operator
Person responsible to capture perfect shots
Editor
Applies special effect and in rendering (fixing mistakes; act of sticking everything together) (it does not happen fast [for holly wood would take 2 to 3 days] [for anime weeks or months to finish]
Actors and Actresses
Star of the film and give life to characters
Zoom
Most well known camera movement. Gives the impression of moving closer or further away from the subject.
Zoom In
Magnify; quick shots
Zoom Out
De-magnify; long shots
Focal Length
How much of the subject you see and how big the subject you see.
Panning
Rotating the camera from left to right or vice versa while base is fixated on a certain point.
Tilt
Fastest way to get from low to high and vice versa while base is fixated on a certain point.
Dolly
Moving the entire camera forward and backward.
Dolly In
Camera is moving towards the subject
Dolly Out
Camera is moving outwards the subject.
Truck
Moving Rthe camera from left to right and vice versa.
Rack Focus
Shift focus; changing the focus. Makes it crispier.
Pedestal
Moves the camera up and down with respect to the subject. Only position moves not the angle.