MIL Quiz 1: Literacy, Evolution of Traditional to New Media, Functions of Media, Etc.
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89 Terms
Literacy
It is the ability to identify, understand, interpret, create, communicate and compute using printed and written material associated with varying contexts.
Media
They are physical objects used to communicate with, or the mass communication
through physical objects.
Media
It also refers to any physical object used to communicate messages.
Media Literacy
It is the ability to access, analyze, evaluate, and create media in a variety of forms.
Media Literacy
It aims to empower citizens by providing them with the competencies (knowledge and skills) necessary to engage withntraditional media and new technologies.
Importance of Media Literacy
To critically think.
To understand the significant role of media
To become competent in processing and assessing media.
To become well informed.
Information
It is a broad term that covers processed data, knowledge derived from the study, experience, instruction, signals, or symbols.
Writing
Aside from oral communication, people also also exchange messages or information through ______?
Hieroglyphics
Cave Painting
Mayan Symbol
It is the ways of transmitting information when the system of writing and alphabet was not yet invented.
Information Literacy
It is the ability to recognize when information is needed, and to locate, evaluate and effectively communicate information in its various formats.
Technology
It is the tangible and intangible practical application of proven knowledge in a given field which aims to create and improve tools, materials and processes.
Technology Literacy
It is the ability of an individual, either working independently or with others, to responsibly, appropriately, and effectively use technological tools.
Traditional Media
Media experience is limited.
Traditional Media
One-directional.
Traditional Media
Sense receptors used are very specific (i.e. print media- sense of sight, radio- sense of hearing, TV and film-sight and hearing).
New Media
It is more interactive.
New Media
Audiences are more involved and can send feedback simultaneously.
New Media
Integrates all the aspects of old media.
Pre-Historic Age
People discovered fire, developed paper from plants, and forged weapons and tools with stone, bronze, copper, and iron.
Pre-Historic Age
Cave Paintings , Clay Tablets , Acta Diurna in Rome (First newspaper)
Pre-Historic Age
It occurred some 4.5 million years ago or approximately 30,000 years ago.
Pre-Historic Age
Stone Age and the Metal Age.
Pre-Historic Age
They are called as such because of the kind of tools that the prehistoric people used during those times.
Pre-Historic Age
Prehistoric men learned how to sharpen their tools and use them for hunting, they also acquired the knowledge on how to use these materials in carving stones.
Pre-Historic Age
Prehistoric men drew on caves what they see around them, such as animals and nature.
Rock Art
During the Stone Age, prehistoric people also used these crude stone tools to create objects, which are now considered _______.
Petroglyphs
Pictographs
It is the two kinds of rock art during the Stone Age.
Petroglyphs
It can be carvings or engravings in rocks or caves.
Pictographs
It represent words or phrases through symbols.
Pictographs
It is used to refer to sketches or paintings that usually depict nature, early people's way of life.
Industrial Age
It is when people use the power of steam, developed machine tools, established iron production,
and the manufacturing of various products (including books through the printing press)
Telegraph
Communication during the Industrial Age also become viable because of the invention of the _________.
Factories, Machines
Most people associate __________ and ____________ to industries.
18th Century in Great Britain
The Industrial Age began in the _________ in __________ when the country made drastic reforms to improve their economy.
Selling of goods
It boosted during the Industrial Age.
Mass Production
It is the practice of manufacturing of goods in large quantities was introduced, increasing the demand for bigger and better machines.
Electronic Age
It is the age wherein thhe invention of the transistor ushered in the electronic age.
Electronic Age
During this period, the people harnessed transistors’ power, which led to the transistor radio,
electronic circuits, and early computers.
Long Distance Communication
In the Electronic Age, _____________ has become more efficient.
Electronic
It refers to an object that has electronic components, such as sensors, microchips, which
functions once it is connected to an electrical outlet.
Information Age
It is the period when the internet paved the way for faster communication and social network creation.
Information Age
People advanced the use of microelectronics with the invention of personal computers, mobile devices, and wearable technology.
Information Age
The Information Age has upgraded what it can offer to consumers in terms of _______ and _______ that can make their way of life not only functional and comfortable but also offers _________________.
Pre-historic Age
Cave paintings
Pre-historic Age
Clay tablets in Mesopotamia
Pre-historic Age
Papyrus in Egypt
Pre-historic Age
Dibao in China
Pre-historic Age
Codex in the Mayan region
Pre-historic Age
Printing press using wood blocks
Industrial Age
Printing press for mass production
Industrial Age
Newspaper- The London Gazette
Industrial Age
Typewriter, Telephone, Telegraph
Industrial Age
Motion picture photography/projection (1890) or Commercial motion pictures
Industrial Age
Motion picture with sound
Electronic Age
Transistor Radio
Electronic Age
Television
Electronic Age
Large electronic computers
Electronic Age
Mainframe computers
Electronic Age
Personal computers
Electronic Age
OHP, LCD projectors
Information Age
Web browsers: Mosaic, Internet Explorer
Information Age
Blogs: Blogspot, LiveJourna, Wordpress
Information Age
Social media: Friendster, Multiply, Facebook
Information Age
Microblogs: Twitter, Tumblr
Information Age
Video: YouTube
Information Age
Augmented Reality / Virtual Reality
Information Age
Video chat: Skype, Google Hangouts
Information Age
Search Engines: Google, Yahoo
Information Age
Portable computers- laptops, tablets , netbooks
Information Age
Smartphones
Information Age
Wearable technology
Information Age
Cloud and Big Data
March 1994
It is when we became connected to the world of the Internet.
Philippines
It was the country deemed as the social media capital of the world in 2011.
Mosaic Communications
MosCom meaning
Globalization
It is a process by which a company or organization expands to operate internationally.
Glocalization
It occurs when global media corporations adapt or localize their operations and output to accommodate local circumstances and culture.
True
New media is undeniably very useful, but this does not mean that traditional media has already become obsolete.
Traditional Media
It is still valuable and influentatial because it has a wider reach and market.
Choice of Media
It is based on one’s needs, interests, and lifestyle as both traditional media and new media can carry out their purpose of keeping the people informed.
Monitoring Function
It is to inform citizens of what is happening.
Meaning/Significance of Facts
It is to educate the audience.
Public Opinion
It views prevalent among the general public; provides a platform for public discourse
Watchdog
It is the role of journalism.
Channel For Advocacy for Political Viewpoints
Examples of this are advocative art, freedom of speech about social issues, etc.
Source of Entertainment
Examples of this media’s purpose is films, shows, talk shows, etc.
Acna Diurna
It is the first newspaper
Electronic Age
It is the period of invention of gadgetry and devices