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Shamblin, Fall '26, Exam 1 material (Chp 1-3)
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What is a business?
Individuals or organizations that try to earn a profit by providing products that satisfy people’s needs
What is profit?
The difference between what a product costs to make and sell a product and what a customer pays for it
What are products? What kind of things does it involve?
Tangible or intangible characteristics sold by a business that provide value or benefits to the consumer.
Includes tangible goods like automobiles, smartphones, clothing, services like a haircut, sports event or ideas like legal advice or intellectual property
What are goals of a business?
earn a profit
Maintain social responsibility
pay all expenses needed to operate
What is a non-profit organization?
An organization that do not share the purpose of earning profits, provide goods and services by engaging in fund-raising and use management, marketing and finance to reach goals
What are stakeholders? What is the difference between primary and secondary stakeholders?
Groups that have a stake in the success and outcomes of a business
primary: customers, employees, suppliers, investors
secondary: media, trade associations
Management
planning, organizing, leading and controlling
Marketing
product, price, place, promotion
Finance
activities concerned with obtaining money and using it effectively
Why study business?
Develop skills and acquire knowledge to prepare for future career
Understand activities needed to provide goods and services
become well-informed consumer and member of society
Economics
Study of how resources are distributed for the production of goods and services within a social system
Communism
People own all of the nation’s resources, government controls who gets what.
Critiques: low standard of living, critical shortages, high prices, little freedom
Socialism
Government owns basic industries but individuals own most businesses, allow higher standard of living
Critiques: higher taxes and unemployment
Capitalism
Individuals own and operate majority of businesses, competition + supply/demand determine which good are produced and how they are distributed
Free market vs Modified Capitalism
Free market: economic decisions made without government intervention
Modified capitalism: government intervenes and regulates business to some extent
Mixed economies
No country practices pure capitalism, socialism or communism. Mixed economies include elements from more than one economic system
The Free-Enterprise System
Basic individual and business rights must exists for free enterprise to work
Right to property, to earn profits, determine business operations, choose a career, place to live or locate a business, or what goods/services to purchase
Demand
The number of goods and services that consumers are willing to buy at different prices at a specific time
Supply
The number of products that businesses are willing to sell at different prices at a specific time
Equilibrium price
the price at which the number of products that businesses are wiling to supply equals the amount of products that consumers are willing to buy at a specific point in time
Competition Price
The rivalry among businesses for consumers dollars
Pure competition
one standardized product, prices determined solely by supply and demand
Monopolistic competition
Large # of businesses, differences among goods is small, businesses have some power over price due to marketing (ex. clothing stores)
Oligopoly
Very few businesses selling a product, individual businesses control price (ex. airlines)
Monopoly
One business providing a product, government permits due to the cost of supplying service (ex. Duke energy)
Economic expansion
Economy is growing and people are spending more money, purchases stimulate production of goods and services which stimulate employment
Rapid explanation results in inflation
Economic contraction
Slowdown of the economy characterized by a decline in spending and during which businesses cut back on production and lay off workers
Recession (decline in production, employment and income), Unemployment (% of the population wants to work, unable to find jobs), Depression (unemployment is very high, consumer spending is low, business output reduced)
Gross domestic product (GDP)
Sum of all goods and services produced in a country during a year, does not include profits from companies overseas operations
Budget deficit
The condition in which a nation spends more than it takes in from taxes
To reduce government must raise taxes or reduce spending
Business ethics
Principles and standards that determine acceptable conduct in organizations.
applies to the individual/work group
How do organizations with a high ethical culture encourage employees to act?
with integrity and adhere to the business values
What does it mean to “tone at the top”?
Requires top managers to acknowledge their own role in supporting ethics and compliance
clearly communicate company expectations for ethical behavior all employees
educate all managers and supervisors in the business about the company’s ethics policies
train managers and employees on what to do if an ethics crisis occurs
Social Responsibility
An organization should maximize its positive impact and minimize negative impact on society
Ethics
Standards of right and wrong or having to do with human character, conduct, moral duty and obligations to the community
Employees and companies must:
abide by laws and regulations
cause no harm through dishonesty
use company resources fairly and honesty
use fair competition practices
give full disclosure of potential harm by a product
What are 5 common ethical issues in business?
Bribes, misuse of company time, abusive and intimidating behavior, misuse of resources, conflict of interest
What are some common organizational misconduct in business?
Favoritism, management lying to employees, conflicts of interest, improper hiring practices, abusive behavior, health violations
What careers might have conflict of interest?
Financial advisors, surgeons, doctors, lawyers, real-estate agents, social media influencers
What questions should we ask to make decisions about ethical issues?
Are there potential legal restrictions or violations that could result from the action?
Does your company have a specific code of ethics or policy on the action?
Is this activity customary in your industry? Are there any industry trade groups that provide guidelines or codes of conduct that address this issue?
Would this activity be accepted by your coworkers? Will your decision or action withstand open discussion with coworkers and managers and survive untarnished?
How does this activity fit with your own belief and values?
Four stages of social responsibility of a company
financial and economic viability
compliance with legal and regulatory requirements
ethics, principles and values
philanthropic activites
Ethical issues
An identifiable problem, situation or opportunity that requires a person to choose from among several actions that may be evaluated as right or wrong, ethical or unethical
What is the principal cause of unethical behavior in organizations?
Rewards for overly aggressive financial and business objectives
How are ethical issues in business categorized?
By context of relation with abusive and intimidating behavior, conflicts of interest, fairness and honesty, communications, misuse of company resources and business associations
Bribery
Payments, gifts, or special favors intended to influence the outcome of a decision
benefits an individual or company at the expense of other stakeholders
Misuse of company time
Engaging in activities that are not necessary for the job
Abusive and Intimidating behavior
Can be anything from physical threats, false accusations, profanity, insults, yelling, harshness and unreasonableness to ignoring someone or simply being annoying.
Misuse of Company Resources
Issues might include submitting personal expenses on company expense reports, driving a company vehicle for personal use, or stealing office supplies
Conflict of Interest
When an individual must choose whether to advance the individual’s own personal interests or those of others
Business relationships
The behavior of businesspersons towards customers, suppliers and others in their workplace may also generate ethical concerns.
ethical behavior within a business involves keeping company secrets, meeting obligations and responsibilities and avoiding undue pressure that may force others to act unethically.
Plagiarism
Taking someone else’s work and presenting it as your own without mentioning the source
How are ethical decisions in an organization influenced?
By individual standards and values, influence of managers and coworkers and the opportunity to engage in misconduct
What are professional codes of ethics?
Formalized rules and standards that describe what the company expects of its employees
Whistleblowing
When a employee exposes an employer’s wrongdoing to outsiders, such as the media r government regulatory agencies
What are the four stages of social responsibility?
financial
legal compliance
ethics
philanthropy
Corporate citiizenship
The extent to which businesses meet the legal, ethical, economic and voluntary responsibilities placed on them by their various stakeholders
What is ESG?
Environmental, social and governance framework
enables the evaluation of a firm’s efforts to operate sustainabiy, contribute to social causes ad engage in responsible and ethical conduct
Sustainability
Conducting activities in such a way as to provide for the long-term well-being of the natural environment, including all biological entities.
International business
Buying, selling and trading of goods and services across national boundaries
Why do nations trade?
Nations and business engage in international trade to obtain raw materials and goods that are otherwise unavailable to them or available elsewhere at a lower price than what they produce
Absolute advantage
Exists when a country is the most efficient producer of a unique item
Ex. Tequila from Mexico
Comparative advanatge
A country specializes in products that it can supply more efficiently at a lower cost than it can produce other items
Ex. Wine from France, Oil from Saudi Arabia
Outsourcing
Transferring manufacturing and other tasks to countries where labor and supplies are less expensive
Exporting
Sale of goods and services to foreign markets
Ex. US exports agricultural products, entertainment and technological products
Importing
The purchase of goods and services from foreign sources
Balance of trade
The difference in value between a countries exports and imports
Trade deficit
The country imports more products than it exports, creating a negative balance of trade
Balance of payments
The difference between the flow of money into and out of a country
What are some economic barriers to consider before doing business with another country?
Economic development and exchange rate
What are some ethical, legal and political barriers?
Laws and regulations, tariffs and trade restrictions, political barriers (NK, Cuba, Iran)
Exchange controls
Restrict the amount of currency that can be bought or sold
some countries control trade by forcing businesspeople to buy and sell foreign products through a central bank
Quota
Limits the number of units of a particular products that can be imported into a country
Embargo
Prohibits trade in a particular product, generally directed at specific goods or countries and may be established for political, economic, health or religious reasons
What is the most common reason for setting quotas or tariffs?
To prohibit dumping (occurs when a country sells products at less than what it costs to produce them)
What is the GATT?
General agreement on Tariffs and Trade
What is the WTO?
World Trade Organization, international organization dealing with the rules of trade between nation
NAFTA
North American Free Trade Agreement
Canada, United States and Mexico
eliminated all tariffs on goods produced and traded among Canada, Mexico and the United States to create a free trade area
replaced by the USMCA that introduced new policies
EU
European Union
created to promote trade among its members
standardized business regulations, import duties and value-added taxes
long term goals to eliminate trade barriers, improve economic efficiency, stimulate economic growth between EU nations
APEC
Promotes open trade and economic and technical cooperation among member economies in SE Asia
ASEAN
Promotes trade and economic integration among member nations in SE Asia.
facing challenges in becoming a unified trade block
Different economic systems and political systems
No common currency
no fully free labor flow
World Bank
Established by industrialized nations to loan money to underdeveloped and developing countries
International Money Fund
Established to promote trade among member nations by eliminating trade barriers and fostering financial cooperation.
closet thing to an international central bank
Trading Company
Buys goods in one country and sells them to buyers in another country
handle all activities required to move products from one country to another, including consulting, marketing research, advertising, insurance, product research and design, warehousing and foreign exchange services to interested companies
Can produce and manufacture products or buy finished products from national producers to earn a profit
Licensing
A trade arrangement in which one company allows another company to use its company name, products, patents, brands, trademark, raw materials and/or production processes in exchange for a fee or royalty
Ex. Warner Bros, Hasbro, Mattel
Franchising
A form of licensing in which a company agrees to provide a franchise the name, logo, methods of operation, advertising, products, and other elements associated with the business.
Ex. Dunkin, Hampton by Hilton, Anytime Fitness
Contract Manufacturing
Occurs when a company hires a foreign company to produce a specified volume of the firm’s product to specification
final product carries the domestic firm’s name
Offshoring
The relocation of a business process by a company, or a subsidiary, to another country
company retains control of the process
may choose offshoring for lower wages, skilled labor or taking advantage of time zone differences
Joint Venture
A company that wants to do business in another country may set up a joint venture by finding a local partner to share costs and operation of the business
Strategic Alliance
A partnership formed to create competitive advantage on a worldwide basis
Companies that want more control, willing to invest considerable resources might consider..?
Direct investment
development and operation of new facilities or purchase of all or part of an existing operation in a foreign country
Multinational Corporation
Highest level of international business involvement, a corporation operates on a worldwide scale without significant ties to any one nation or region
Multinational Strategy
Customizing their products, promotion and distribution according to cultural, technological, regional and national differences
Global Strategy (Globalization)
Standardized products for the whole world as if it were a single entity
ex. American clothing, movies, music and cosmetics