Marketing 1 - Chapter 5/6 Vocab

studied byStudied by 0 people
0.0(0)
learn
LearnA personalized and smart learning plan
exam
Practice TestTake a test on your terms and definitions
spaced repetition
Spaced RepetitionScientifically backed study method
heart puzzle
Matching GameHow quick can you match all your cards?
flashcards
FlashcardsStudy terms and definitions

1 / 27

flashcard set

Earn XP

Description and Tags

Chapter 5/6 Vocab - From that marketing book

28 Terms

1

Patent

A legal right granted for an invention, giving the patent holder exclusive rights to use, sell, or license the invention for a certain period.

New cards
2

Trademark

A symbol, word, or words legally registered or established by use as representing a company or product.

New cards
3

Copyright

A legal right that grants the creator of original work exclusive rights to its use and distribution, typically for a limited time.

New cards
4

Price Competition

A strategy where businesses compete primarily on the basis of price.

New cards
5

Non Price Competition

A strategy where businesses compete on factors other than price, such as quality, service, or brand reputation.

New cards
6

Monopoly

A market structure where a single seller controls the entire supply of a product or service.

New cards
7

Business Risk

The possibility of a business experiencing lower than anticipated profits or experiencing a loss rather than making a profit.

New cards
8

Profit

The financial gain obtained when the revenue from business activities exceeds the expenses, costs, and taxes.

New cards
9

Supply

The total amount of a specific good or service that is available to consumers.

New cards
10

Demand

The desire of consumers to purchase goods and services at given prices.

New cards
11

Equilibrium

The state in which market supply and demand balance each other, resulting in stable prices.

New cards
12

For Profit/ Non Profit Business

For Profit businesses aim to generate income for owners, while Non Profit organizations operate to serve a public or mutual benefit without profit motive.

New cards
13

Public/Private Sector

The public sector is the part of the economy controlled by the government, while the private sector is the part of the economy run by individuals and companies.

New cards
14

Industry

A group of businesses that produce similar goods or services.

New cards
15

Wholesalers

Businesses that sell goods in large quantities at lower prices, typically to retailers.

New cards
16

Retailers

Businesses that sell goods directly to consumers.

New cards
17

Production

The process of creating goods and services.

New cards
18

Executive Branch

The branch of government responsible for implementing and enforcing laws.

New cards
19

Judicial Branch

The branch of government that interprets laws and administers justice.

New cards
20

Legislative Branch

The branch of government responsible for making laws.

New cards
21

FDA

The Food and Drug Administration, a federal agency responsible for regulating food safety, pharmaceuticals, and other health-related products.

New cards
22

CPSC

The Consumer Product Safety Commission, an agency that protects the public from unreasonable risks of injury or death associated with consumer products.

New cards
23

EEOC

The Equal Employment Opportunity Commission, a federal agency that enforces laws against workplace discrimination.

New cards
24

OSHA

The Occupational Safety and Health Administration, an agency that ensures safe and healthy working conditions.

New cards
25

SEC

The Securities and Exchange Commission, a federal agency that regulates the securities industry and protects investors.

New cards
26

EPA

The Environmental Protection Agency, a federal agency that protects human health and the environment.

New cards
27

FTC

The Federal Trade Commission, an agency that promotes consumer protection and eliminates harmful anti-competitive business practices.

New cards
28

Price Gouging

The practice of raising prices on essential goods and services to an unreasonable level during emergencies.

New cards

Explore top notes

note Note
studied byStudied by 6 people
46 days ago
5.0(2)
note Note
studied byStudied by 22 people
651 days ago
5.0(1)
note Note
studied byStudied by 11 people
889 days ago
5.0(1)
note Note
studied byStudied by 149 people
472 days ago
5.0(2)
note Note
studied byStudied by 45 people
625 days ago
4.5(2)
note Note
studied byStudied by 26 people
814 days ago
5.0(1)
note Note
studied byStudied by 57 people
51 days ago
5.0(1)
note Note
studied byStudied by 33 people
653 days ago
5.0(1)

Explore top flashcards

flashcards Flashcard (46)
studied byStudied by 22 people
698 days ago
5.0(3)
flashcards Flashcard (63)
studied byStudied by 13 people
740 days ago
4.0(3)
flashcards Flashcard (39)
studied byStudied by 26 people
782 days ago
5.0(1)
flashcards Flashcard (33)
studied byStudied by 1 person
16 days ago
5.0(1)
flashcards Flashcard (84)
studied byStudied by 6 people
295 days ago
5.0(1)
flashcards Flashcard (24)
studied byStudied by 8 people
705 days ago
5.0(1)
flashcards Flashcard (35)
studied byStudied by 26 people
680 days ago
5.0(1)
flashcards Flashcard (24)
studied byStudied by 42 people
439 days ago
5.0(1)
robot