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Perception
The process of how our brains organizes and interprets sensory information, transforming it into meaningful objects and events. It let’s us understand the world around us.
Bottom-Up Processing
Details to the big picture. How our brain makes sense of information by starting with small details and building up to a complete perception. Without prior knowledge or expectations
Top-Down Processing
Big Picture to Details. Interpreting sensory information based on the larger context, prior knowledge, and expectations
Selective Attention
Process of focusing on a specific aspect of information while ingnoring others
Cocktail Party Effect
The ability to focus on a single conversation in a noisy environment while tuning out other stimuli
Inattentional Blindness
When an individual fails to notice an unexpected stimulus in their visual field when their attention is on something else
Change Blindness
Failure to notice large changes in one’s environment when the change occurs simultaneously with a visual disruption
Schemas
The mental framework that helps us organize and interpret information in the world around us. It shapes our expectation and guides our attention
Perceptual Set
A tendency to perceive some aspects and ignore others. Shaped by expectations, experiences, and beliefs
Gestalt Psychology
How we perceive whole objects or figures (gestalts) rather than just a collection of parts
Figure-Ground
The ability to distinguish and object from its surroundings
Binocular Depth Cues
Visual information that requires both eyes to perceive depth and distance
Retinal Disparity
When each eye sees a slightly different picture because they are on different dimensions. Helps us see in 3D
Convergence
When eyes move inward toward each other to focus on a close object
Monocular Depth cues
Visual indicator of distance and space that only requires just one eye
Relative Clarity
A depth cue where objects that are clearer and more detailed closer, objects that are hazier or less clear seem farther
Relative Size
A visual cue where objects closer to us appear larger, while objects further away appear smaller
Texture Gradient
Perceive texture to become denser and finer as it fades in the distance
Linear Perspective
Depth cue where parallel lines appear to converge as they recede in the distance
Interposition
When one object overlaps another, so we perceive the overlapping object as closer
Perceptual Constancies
The brain’s ability to see objects as unchanging, even when the image on our retina (like size, shape, or color) changes
Shape Constancy
Objects have the same shape, regardless of the angle or distance we see it
Size Constancy
Objects remain the same size, even if its distances from us changes
Color Constancy
Objects remain the same color, despite varying lighting conditions
Apparent Movement
Perception of motion when there isn’t any actual movement
Metacognition
Thinking about one’s own thinking process
Executive Functions
Cognitive process that generates, organizes, plans, and carry out goal-directed behaviors and experience critical thinking
Prototypes
Mental image or best example of a category that aids in recognizing and categorizing objects or concepts
Assimilation
“Adding to existing” Cognitive process of fitting new information into existing schemas. It simplifies new information and makes it easier to understand
Accomodation
“Adjusting” Process of modifying existing schemas or creating new ones. It allows for a more accurate understanding of the world
Convergent Thinking
Focuses on finding a single, correct solution to a problem by applying logical steps
Divergent Thinking
A thought process used to generate creative ideas by exploring many possible solutions
Functional Fixedness
Cognitive bias that limits a person to using an object only in the way it is traditionally used
Algorithms
Step-by-Step procedures or formulas for solving problems that guarantees a correct solution
Heuristics
Mental shortcuts or “rule of thumbs” that simplify decision making by reducing the cognitive function. Sometimes leads to bias in judgement
Representative Heuristics
Individuals make judgements about the probability of an event based on existing stereotypes or typical cases
Availability Heuristic
A mental shortcut that relies on immediate examples that come to a person’s mind
Mental Set
The tendency to approach a situation in a certain way because that method worked in the past. Prevents seeking alternative solutions
Priming
Exposure to one stimulus. It influences the response to a subsequent stimulus
Framing
How information is presented influences decisions and perceptions
Gambler’s Fallacy
Cognitive bias where individuals believe that the outcome of a random event is influenced by previous outcomes
Sunk-Cost Fallacy
Cognitive bias where individuals continue investing time, money, or effort into a project or decision because they have already invested so much
Intelligence
The ability to learn from experience, solve problems, and use knowledge to adapt to new situations
g (General Intelligence)`
Overarching mental ability that influences performance on various cognitive tests
Multiple Intelligence
Individuals possess different types of intelligence
Growth Mindset
The belief that abilities and intelligence can be developed through dedication and effort
Fixed Mindset
The belief that intelligence is predetermined and cannot be significantly changed
Intelligence Quotient (IQ)
A numerical measure of an individual’s cognitive abilities compared too others in their age group through standardized tests. Their mental age
Standardization
The process of establishing consistent testing procedures and norms for administering and scoring. Ensures fairness and reliability
Achievement Tests
Assesses a person’s knowledge or skills in a specific area like academic subjects or job-related tasks
Aptitude Tests
Measures a person’s potential for learning or mastering specific skills or tasks in the future. Assess innate abilities and predict future performances
Validity
The extent to which a test accurately measures what is intended to measure. The test matches the material
Construct Validity
Checks if a test really measures what it’s supposed to
Predictive Validity
Shows how well a test can forecast future outcomes or behaviors
Reliability
“Repeat Results.” Consistency in test results over time and among different scorers
Test-Retest Reliability
Giving the same test to the same group twice. Measures how stable scores are over time
Split-Half Reliability
Divides a test into two halves and compares scores between them. Measures internal consistency
Flynn Effect
Average IQ scores increase over generations due to environmental and cultural factors: better food, healthcare, technology, and socially modeled education
Stereotype Threat
Individuals underperform in situations where they feel at risk of confirming negative stereotypes about their social group
Stereotype Lift
Stereotypically advantaged groups perform better on tests due to the positive expectations associated with their group
Closure
explains how our brain subconsciously fills in missing information when viewing a familiar but incomplete object
Similarity
how we perceive a group of similar objects or patterns as one cohesive unit
Proximity
When objects are placed close to each other, they are often perceived as a single group, while objects that are spaced farther apart are seen as separate entities.
Concepts
mental categories that help us organize and understand the world
Memory
information that persists over time, acquired through various experiences, and can be stored and retrieved later
Explicit Memory
involves information that we consciously recall, these memories require effort and thought
Episodic Memory
Type of explicit memory that involves the recollection of personal experiences and specific events
Semantic Memory
Type of explicit memory that involves the recall of general facts and knowledge about the world
Implicit Memory
type of memory that requires no conscious thought crucial for the automatic performance of a task
Procedural Memory
type of implicit memory that helps us recall how to perform tasks, such as motor skills and routines
Prospective Memory
remembering to perform a planned action or recall a planned intention at some future point
Long-Term Potentiation (LTP)
a process by which synaptic connections between neurons become stronger with frequent activation; a biological process for memory
Working Memory Model
explains how our primary memory system, known as working memory, processes and temporarily holds information for cognitive tasks
Working Memory
form of short-term memory used for temporarily holding and manipulating information
Visuospatial Sketchpad
part of working memory that handles visual and spatial information. it is what allows us to visualize objects and their location
Phonological Loop
Part of working memory responsible for processing and storing verbal and auditory information. Two parts: it temporarily holds spoken words and sounds and stores it through verbal repetition
Central Executive
The control center of working memory. It coordinates other memory components, and integrates information from our senses and long-term memory
Multi-Store Model
Explains how information is processed, stored, and retrieved, focusing on three key systems that information must pass through it it’s going to be remembered
Sensory Memory
the initial stage of memory where sensory information is stored for a very brief period
Iconic Memory
Type of sensory memory that briefly holds visual images. Captures for only a fraction of a second
Echoic Memory
Type of sensory memory that retains auditory information. Helps us remember the last few words someone says
Short-Term Memory
It temporarily holds a small amount of information for 15-30 seconds. Has limited capacity
Maintenance Rehearsal
When you repeatedly go over information to prevent forgetting it
Elaborative Rehearsal
When you connect new information to something you already know, which makes it easier to remember. It helps promote stronger, more lasting memory storage
Long-Term Memory
Where information is stored indefinitely, with a virtually unlimited capacity. Allows retention of knowledge, skills, experiences, and facts
Effortful Processing
Type of memory encoding that requires active work and attention to embed information into long-term memory
Automatic Processing
the unconscious encoding of information about space, time, frequency, and well-learned tasks processed automatically without attention
Encoding
first stage of memory where information is transformed into a format that can be processed and stored in the brain
Storage
process of retaining information in the brain over time
Retrieval
accessing and bringing stored information back into consciousness
Structural Processing
basic-level processing that focuses on the physical structure of information to encode memory
Phonemic Processing
medium-level processing that focuses on how the information sounds when encoding memory
Semantic Processing
deepest level of processing that focuses on the meaning of the information and connects it to existing knowledge
Shallow Encoding
Basic level of processing that focuses on surface characteristics of information, like sound or appearance of words. Involves minimal attention and leads to fragile memory
Deep Encoding
Thoroughly processing information by focusing on its meaning and connecting it to existing knowledge
Mnemonic Devices
helps people remember information more easily by organizing it in a way that’s easier to recall; uses patterns, vivid images, rhymes, acronyms, or associations
Method of Loci
A mnemonic technique that involves associating items to be remembered with specific physical locations, usually familiar to the person
Chunking (Grouping)
groups individual pieces of information into larger, manageable units
Categories (Grouping)
Grouping related items together into categories. Structures information in a logical way
Hierarchies (Grouping)
Organizing information to a system of ranked categories or levels. Helps with understanding complex relationships between concepts