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identical products
in a perfectly competitive market, many firms sell _ to many buyers
price taker
a firm that cannot influence the price of a good or service
are not
there (are/are not) restrictions to entry into the industry
minimum efficient scale
the firm's _ is quite small relative to the market demand, so there is room for many firms in the market
perfect substitute; perfectly elastic
each firm's product is a _ for the product of the other firms in that market, so the demand for each firm's product is _
price x quantity
total revenue =
price, or total revenue / quantity
average revenue =
price, or change in total revenue / change in quantity
marginal revenue =
market price
in perfect competition, the firm's marginal revenue always equals the
price; output level
in perfect competition, firms cannot decide the _ but can decide its _
MR=MC or when change in profit = 0
profit is maximized when
downward
market demand curve is _ sloping
upward
market supply curve is _ sloping
horizontal
the firm's demand curve is
perfectly elastic
a horizontal demand curve illustrates a _ demand
break-even point
when firms make zero economic profit
increases
if MR > MC, economic profit _ if output increases
decreases
if MR < MC, economic profit _ if output increases
maximized
if MR = MC, economic profit is
TC - TR, or Q x (ATC - P)
economic loss =
TC > TR, or ATC > P
firms incur a loss if
firm shuts down
if AVC > P, then
firms keep producing
if AVC < P, then
Q > 0
when P > AVC,
Q = 0
when P < AVC,
shutdown point
the price and quantity at which it is indifferent between producing output and shutting down
minimum AVC
the shutdown point is at
MC curve crosses the AVC curve
the shutdown point is where
fixed cost
at the shutdown point, the firm is indifferent between producing and shutting down temporarily. the firm incurs a loss equal to the
market supply curve
shows the quantity supplied by all firms at each price when each firm's plant and the number of firms remain the same in the short run
price = ATC
breakeven point is when
economic profit
there is _ when price exceeds ATC
negative profit
there is _ when price is less than ATC
short run equilibrium
in _ a firm might make an economic profit, break even, or incur an economic loss
long run equilibrium
in _ firms only break even because firms can enter or exit the market freely
zero economic profit
in the long run, firms in the perfect competition market will only make
Q x (P-ATC)
profit =
Q x (ATC - P)
loss =
P = ATC = MC
zero economic profit when
ATC and MC
when a new technology becomes available, the _ and _ curves shift downward
new technology
firms that use _ make economic profit
demand = MSB
consumers are efficient when
supply = MSC
producers are efficient when
MSB = MSC
at market equilibrium,