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Personal vs Informational

If it’s about your life → 1st person (Autobiography, Memoir, Diary, Blog, Editorial, Travel Writing). If it’s about someone else → 3rd person (Biography, News Article, Investigative Journalism, Expository Essay).

Persuasion vs Information

Persuasive formats include Argumentative, Editorial, Speech, Advertisement, Review, Brochure, Leaflet. Informative formats include Expository, News Article, Investigative Journalism, Biography. Both can be represented in Blogs, Podcasts, Emails, Books.

Structure for Essays

Argumentative: Thesis + 3 body + counterclaim + persuade. Discursive: Both sides (2 + 2) + opinion at end. Expository: Intro + 3 body + conclusion (just explain).

News-style Writing Components

Includes Title, Lede (intro hook), Byline (author), Date. News is unbiased, Investigative is deep + 5Ws + H, Editorial is opinionated + 1st person.

Formal Writing Structure

Email: Greeting + Body + Closing. Letter: Address + Signature.

Persuasive Format Overview

Speech: audience greeting + call to action; Advertisement: title + persuade; Brochure/Leaflet: headings + bullets + short sections.

Creative Writing Elements

Short Story: characters + dialogue + conflict. Descriptive: imagery (5 senses!). Memoir: one life event. Diary: talking to yourself.

Memory Tricks

For news/editorial: 'TLD-BD' (Title, Lede, Date, Byline). Descriptive: '5 Senses' (See, Hear, Smell, Taste, Touch). Essay: '3 Body' indicates body paragraphs. Formal: 'Greet + Close' for Email/Letter.

Most Tested Differences

Autobiography = whole life vs Memoir = one event; Argumentative = pick a side vs Discursive = both sides; News = facts only vs Editorial = opinions.

30-Second Final Cram

Essay? → intro + body + conclusion. News? → facts + no opinion. Speech? → talk to audience + persuade. Story? → characters + conflict. Descriptive? → senses. Formal writing? → greeting + closing.