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Stimulation
Detecting a stimulus.
Perception
Interpreting sensory input into meaningful experiences.
Top‑down processing
Using prior knowledge to interpret information.
Bottom‑up processing
Interpreting unfamiliar stimuli using raw sensory data.
Schemas
Long‑term mental templates built from experience.
Perceptual set
Short‑term expectations that influence interpretation.
Figure-ground
Separating objects from background.
Closure
Filling in missing information.
Similarity
Grouping similar items.
Proximity
Grouping items close together.
Continuation
Perceiving smooth, continuous patterns.
Symmetry
Symmetrical objects perceived as one unit.
Anomaly
Noticing the item that doesn't fit.
Binocular cues
Require both eyes.
Monocular cues
Require one eye.
Relative size
Smaller = farther.
Interposition
Blocking object = closer.
Relative height
Higher in field = farther.
Texture gradient
Blurry = farther.
Linear perspective
Parallel lines converge with distance.
Motion parallax
Closer objects move faster.
Cocktail party effect
Focusing on one voice while noticing important background info.
Inattentional blindness
Missing something because attention is elsewhere.
Change blindness
Failing to notice environmental changes.
Stroboscopic motion
Rapid images create motion illusion.
Induced movement
Stationary object appears to move.
Autokinetic effect
Light in darkness appears to move.
Prototype
Best example of a category.
Concepts
Mental categories.
Assimilation
Fitting new info into existing schema.
Accommodation
Changing schema to fit new info.
Executive functions
Planning, focusing, problem‑solving.
Algorithms
Step‑by‑step guaranteed method.
Heuristics
Quick mental shortcuts.
Representative heuristic
Judging based on similarity to a prototype.
Availability heuristic
Judging based on how easily examples come to mind.
Mental set
Using old solutions even when ineffective.
Functional fixedness
Seeing objects only in their usual use.
Priming
Earlier exposure influences later response.
Repetition priming
Repeated exposure improves recognition.
Semantic priming
Related words activate each other.
Framing
Wording affects decisions.
Gambler's fallacy
Believing past events change future odds.
Sunk‑cost fallacy
Continuing because you already invested.
Divergent thinking
Many possible solutions.
Convergent thinking
One best solution.
Memory
Storing and retrieving information over time.
Explicit (declarative)
Conscious recall.
Episodic
Personal experiences.
Semantic
Facts and knowledge.
Implicit
Unconscious memory (cerebellum, basal ganglia).
Procedural
Skills and routines.
Prospective memory
Remembering future tasks.
Long‑term potentiation
Repeated firing strengthens neural pathways.
Visuospatial sketchpad
Visual info.
Phonological loop
Sound info.
Phonological store
Inner ear.
Articulatory rehearsal
Inner voice.
Central executive
Attention controller.
Sensory → Short‑term → Long‑term
Multistore Model.
Iconic memory
Visual, 1-4 sec.
Echoic memory
Auditory, 1-4 sec.
Automatic processing
No effort.
Effortful processing
Conscious encoding.
Maintenance rehearsal
Repeating info.
Elaborative rehearsal
Connecting to meaning.
Structural
Appearance.
Phonemic
Sound.
Visual encoding
Appearance.
Acoustic encoding
Sound.
Tactile encoding
Touch.
Method of loci
Placing info in imagined locations.
Chunking
Grouping info.
Distributed practice
Spaced studying.
Spacing effect
Spacing improves memory.
Testing effect
Retrieval strengthens memory.
Serial position effect
Primacy + recency.
Short‑term memory
15-30 seconds.
Long‑term memory
Stored indefinitely.
Memory consolidation
STM → LTM.
Autobiographical memory
Detailed personal memories.
Anterograde amnesia
Can't form new memories.
Retrograde amnesia
Can't recall old memories.
Source amnesia
Remember info, not origin.
Infantile amnesia
No early childhood memories.
Recall
Retrieving without cues.
Recognition
Identifying with cues.
Mood‑congruent memory
Recall matches mood.
Context‑dependent memory
Recall improves in same environment.
State‑dependent memory
Recall improves in same physical/mental state.
Metacognition
Thinking about your thinking.
Encoding failure
Info never stored.
Tip‑of‑the‑tongue
Retrieval failure.
Proactive interference
Old blocks new.
Retroactive interference
New blocks old.
Repression (Freud)
Pushing anxiety‑provoking memories out of awareness.
Forgetting curve
Rapid forgetting, then levels off.
Misinformation effect
Post‑event info distorts memory.
Constructive memory
Memories are rebuilt and altered.
Intelligence
Ability to learn and apply knowledge.