AP Microeconomics Unit 2 - 5 Formula Chart

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A set of vocabulary flashcards covering key formulas and concepts from AP Microeconomics Units 2 through 5.

Last updated 1:48 AM on 4/23/26
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20 Terms

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Total Revenue

Total Revenue = price x quantity.

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Coefficient of Price Elasticity of Demand

Coefficient = % ∆ quantity demanded / % ∆ price.

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Elastic Demand

Coefficient > 1.

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Inelastic Demand

Coefficient < 1.

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Unit Elastic Demand

Coefficient = 1.

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Cross Elasticity of Demand

Coefficient = % ∆ quantity of 1st item / % ∆ price of 2nd item.

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Normal Good

Income elasticity coefficient positive.

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Inferior Good

Income elasticity coefficient negative.

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Supply Elasticity

% ∆ quantity supplied / % ∆ price.

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Total Cost

Total Cost = Total fixed cost + Total variable cost.

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Average Total Cost

Average total cost = Total cost / Quantity output.

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Marginal Cost

Marginal cost = ∆ Total Cost / ∆ Quantity output.

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Profit Maximization Rule

Marginal Revenue = Marginal Cost or MR = MC.

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Marginal Resource Cost

Marginal resource cost = ∆ Total Resource Cost / ∆ Quantity of Resource.

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Externalities

Difference between social cost and private cost.

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Negative Production Externality

Social cost > private cost; example: pollution.

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Positive Production Externality

Social cost < private cost; example: technology.

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Negative Consumption Externality

Social benefit < private benefit; examples: cigarettes, alcohol.

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Positive Consumption Externality

Social benefit > private benefit; examples: education, vaccines.

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Market Equilibrium

MPC = MPB; Marginal Private Cost = Marginal Private Benefit.