UNIT 6: Alliances

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Last updated 9:25 AM on 6/6/26
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107 Terms

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strategic alliance

A partnership between companies

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agreement

A mutual arrangement

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codeshare agreement

Agreement between airlines to share flights

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airline

A company that provides air travel services

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provide a service

To offer help or assistance

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passenger

A person travelling in a vehicle

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goods

Products that are sold

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competitor

A rival company

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competitive

Focused on winning

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knowledge

Information or understanding

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resources

Assets like money or people

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expertise

Specialised knowledge or skills

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expand your reach

Increase influence or audience

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destination

A place you travel to

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objective

A business goal

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market leader

The top company in a market

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network

A system of connections

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partner

A business collaborator

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partnership

A business relationship

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potential

The possibility of something happening

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cooperation

Working together

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sums of money

Large amounts of money

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domestic

Related to your own country

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investment

Putting money into something

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outweigh

Be more important than

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acquisition

Buying another company

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acquire

To buy or gain

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takeover

Taking control of a company

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take over

To take control

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joint venture

A project between companies

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long-term

Lasting for a long time

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regulatory approval

Official permission from authorities

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equity stake

Ownership in a company

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shareholder

A person owning shares

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synergy

Companies working better together

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turnaround

A complete improvement

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win-win

Beneficial for all parties

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gain an advantage

Get an upper hand

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build a foundation

Create a solid base

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strong presence

A noticeable position in a market

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greater access

More opportunity to use something

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expand your business

Grow your business

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business partnership

A formal collaboration

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brand

A company/product identity

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trademark

A registered symbol or name

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efficiency

Doing something with minimal waste

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leadership

Ability to guide others

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management structure

How a company is organised

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ownership

Having control over something

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stakeholder

A person with interest in a company

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technology

Tools/systems used to solve problems

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merger

Combining companies

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merge

To combine companies

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friendly takeover

Agreed takeover

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hostile takeover

Unwanted takeover

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pre-defined

Decided in advance

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mutually beneficial

Beneficial for both sides

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share

A unit of ownership

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asset

Something valuable owned

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join forces

Collaborate together

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reallocate

Assign again

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consolidate

Combine into stronger whole

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consult

Ask advice

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buy out

Take control by buying

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shy away

Avoid something

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at all costs

No matter what

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take the credit

Accept praise

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bad blood

Hostility between people

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client

Customer receiving services

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assertive

Self-confident

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collaborative

Team-oriented

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reach a compromise

Find middle ground

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open doors

Create opportunities

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on good terms

Friendly relationship

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on bad terms

Bad relationship

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raise an issue

Bring up a problem

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fall out

Argue

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a bad move

A poor decision

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run the show

Be in control

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run on fumes

Be exhausted but continue

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burn your bridges

Cut off future options

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inevitable

Certain to happen

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perfectionist

Someone wanting everything perfect

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fail fast principle

Learn quickly from failures

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budget

Financial plan

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commission

Order a project

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construction

Building process

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contractor

Hired worker/company

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background check

Check someone's past

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qualified

Having required skills

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extensive

Large in amount

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slow down

Reduce speed

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contingency

Possible future situation

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overestimate

Think too highly of

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engineer

Person designing/building

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around the corner

Happening soon

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expand into

Enter new markets

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benefit from

Gain advantage

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lack of interest

No interest

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cross-company

Between companies