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concept
mental grouping of similar objects, events, ideas, or people
prototype
ideal example of any given example (e.g thinking of a crow for a bird)
executive functions
high level cognitive skills used to control and coordinate other cognitive abilities / behaviors
(self-control, self-monitoring, organization, task-initiation)
schema
cognitive rules used to interpret the world, i.e an individual’s blueprint used to approach life
assimilation
fitting experiences into schema, combining new knowledge with old
accomodation
changing schema to fit new experience
algorithm
slow, methodical, logical rule or procedure that guarantees solving a particular problem
heuristic
simple, quick, rule of thumb thinking strategy
availability heuristic
judging situation based on similar, easily remembered, recent experiences, i.e. comparing to what one already knows
e.g overestimating shark attack frequency because of hearing about a vivid news story
representative heuristic
judging a situation based on how similar it is to prototype, i.e. comparing to what one expects
e.g assuming a shy person is a librarian rather than a salesperson
fixation
inability to see problem from new perspective
mental set
tendency to approach problems using same strategies that worked in the past
e.g. always turning an electronic on and off to try to fix it
functional fixedness
tendency to think only of familiar functions of an object
e.g. seeing a pencil as only a writing utensil
framing
the way in which a problem is presented changes one’s expectation
gambler’s fallacy
mindset that past events influence future probabilities /
if a particular event occurs less frequently in the past, it is due to occur in the short term future or vice versa
sunk cost fallacy
reluctance to abandon a strategy because it has been in invested in heavily
overconfidence bias
tendency to overestimate accuracy of our beliefs and judgmets
confirmation bias
tendency to seek evidence that confirms beliefs
priming effect
introducing a stimulus influences how people response to a subsequent stimulus
belief bias
tendency of one’s pre-existing beliefs to distort logical reasoning by making invalid conclusions
occurs when you judge an argument's strength by how much you agree with its conclusion rather than its logic
belief perserverance
tendency to stick to beliefs in spite of contrary evidence
creativity
ability to produce new and valuable ideas, important in overcoming obstacles
convergent thinking
narrowing of choices points towards a conclusion
divergent thinking
brainstorming searches for mutiple possible answers