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Supply side policy
Using microeconomic measures to improve the supply side if the economy by making firms more efficient
Improving productivity
Improving investment (capital spending)
Implemented alongside growth in AD, supply side policy should increase the growth of real national output i.e. economic growth
Improving efficiency
Improving the productivity of firms will shift the LRAS rightwards, leading to economic growth
Examples of supply side policy
Privatisation- private sector firms - encourages incentivisation and increases market competition
Market deregulation- removing barriers/ rules- free to do what they want so they produce more output e.g. pollution permits
Improving competition policy- competitors want to attract customers so they differentiate their products e.g. price, quality, design, models
Free trade- international trade comes with barriers: encouraging free trade allows countries to specialise in producing the goods they are best at, lowering costs for consumers and expanding the market for businesses
Encouraging innovation- increases productivity, creating new industries and generating high quality jobs
In labour markets
Supply side policies will improve the quality and quantity of labour that is available to the economy
Supply side measures aim to make labour more flexible so that available workers can match the demand from business
Labour market supply side measures
Reduce the power of trade unions- e.g. secret strike ballots
Increase funding for education and training e.g. universities
Improve incentives to work e.g. reduce income tax