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Human Resource managment
organizational activities directed at attracting, developing, and maintaining an effective workforce
Recruiting
the process of attracting qualified persons to apply for vacant jobs
internal recruiting
considering current employees as candidates for job openings
external recruiting
attracting individuals from outside the organization to apply for job openings
affirmitive action
policey to actively recruit groups who often face discrimination (race and gender)
Networking
interacting with other people to exchange info and develop contacts
Selecting HR/ hiring
gather applicants info that will predict their job success and then hire the candidate likely to be successful
job description
lists duties required to complete job
application form
collects relevant info from applicant
emplyment test
sometimes needed to aquire a position
interview
one on one Convo between job candidate and potential employer
new employee orientation
introducing new employees to the organization so that they can quickly become effective contributors
on the job training
employees learn work related tasks from an experienced employee while at work station
performance appraisals
formal evaluations that a boss provides to employees
compensation
Rewards that an organization provides to individuals in return for their willingness to perform specific task
Wages
hourly compensation paid to operating employee
Salary
compensation in the form of money paid for discharge the responsibility of a job
manadated
required by law
optional
not required by law
unemployment insurance
a way for unemployed people to receive money
social security
tax paid by workers and employers on wages earned
workers’ compensation
if you get hurt on the job, this will help you pay for medical bill, etc.
Job satisfaction
the enjoyment that people derive from preforming their jobs well
Morale
the overall attitude that workers have towards their workplace
labor union
a group of people who work together to achieve shared job-related goals
collective bargaining
the process by which union leaders and managers negotiate common terms of workers
Arbitration
a neutral 3rd part who dictates a statement between two sides
strike
when employees stop working after union votes to do so
picketing
protesting against company (can’t do on company property)
boycott
refuse to buy products of company
slowdown
when workers slow down production
Lockout
when workers don’t go to work
Hire strike breakers
replacing workers who went on strike
Labor union options
Arbitration, strike, picketing, boycott, slowdown
Management options
arbitration, lockout, hire stricken breakers
Whistle- blower
an employee who detects and tries to put an end to a company’s unethical or illegal actions
Goals
Objectives that a business hopes and plans to achieve (performance targets)
Short term goals
goals set for less than a year
Intermediate goals
goals set for a period of 1-5 years
Long term goals
Goals set for usually 5+ years
Mission statement
an organization’s statement about how it will achieve its purpose in the environment in which it conducts business
Planning
determining what an organization needs to do and how to get it done
Organizing
determining best way to arrange and organize the resources
Directing (leading)
guiding and motivating a firm’s employees to meet company objectives
Controlling
Monitoring a firm’s performance to make sure the firm is meeting its goals (performance apprasol)
Top manager
reponsible for overall performance of firm
ex. CEO, CFO
Middle Manager
implement the strategies, policies, and decisions made by top managers
ex. operation manager
First- line (supervisory) manager
supervise the work of employees
Motivating
The set of forces that cause people to behave in a certain way
Managerial styles
Patterns of behavior that a manager exibits in dealing with subordinates
Autocratic
manager controls all decisions and does not involve others in the decision making
Democratic
seeks input from employees, but responsible for final decisions
Opne/Free- rein
employees are given complete freedom
Situational
manager has the ability to adapt based to the situation
Organization chart
diagram showing a company’s employees and where they fit in operation
Delegating
assignment of a task, responsibility or authority by manager to a subordinate (everyone benefits)
Basic Management Skills
Skills needed to be an effective manager
Technical Skills
Needed to perform specialized skills (Important for first-line managers)
Human Relations Skills
Needed to understand how to get along with and manage people - ability to work effectively with and through people (Important for middle managers)
Conceptual Skills
Ability to think abstractly, diagnose and analyze various situations, See beyond the situation at hand, see the organization as a unified whole
Decision Making Skills
Ability to define problems and select the best action
Corporate Culture
Know the shared experiences, beliefs, and norms of the organization (Know how to communicate that culture and manage change within it)
Marketing
the process of developing, promoting, and distributing products
Product
a good, service, or idea
Price
balance between cost and affordability
Promotion
communicating info about products to customers
Place
The proper location for product
Consumer goods
product ready for consumption
Industrial goods
machinery, manufacturing good, and others
National brand
produced, widely distributed, and carry the name of manufacture ex. Kraft
Licenced brand
the use of an established brand name by purchasing the right from the organization who owns it
Private/ store brand
products that carry the name of the retailer, not the manufactorer ex. Walmart= great value
Packaging
physical container in which a product is sold
Concept testing
companies use market research to get consumers’ input about product benefits and price
ex. surveys
Intro stage
slow sales volume to start, make no money in this stage
growth stage
profitability begins to rise, increased competition leads to decreased prices, and cost reduced
Maturation stage
brand differentiation needed, sales volume peaks and competitors increase
Decline stage
sales volume decreases, profit becomes more of a challenge
Price skimming
a product pricing strategy by which a firm changes the highest initial price that customers will pay
Penetration pricing
it sets a low intial price for a product in order to gain quick acceptance a segment of the market
Loss leader
a product sold at a loss to attract customers
Advertising
non-personal communication, paid by sponsor to inform an audience about a product
Target market
groups of people with similar wants and needs who show interest in the same product
market segmentation
organizes consumers based on those who have similar values, lifestyles, priorities, and needs
Demographic
statistics about potential customers
ex. income, education level, age, gender
Geographic
statistics about location
ex. Rural, suburban, urban, envirnoment
Phycographic
statistics about lifestyles
ex. likes, dislikes, hobbies, interests, values
Persuasive advertising
influences consumers to buy products by emphasizes quality of goods or service
Comparitive advertising
compare two or more products directly, takes sales from competition
Reminder advertising
keeps products name in consumer’s minds, used in maturity and decline stagesp
Product placement
a practice in which owners of a good or service gain exposure for their products by paying for them to be featured in movies or TV shows
Price Gouging
when businesses respond to demand by charging overly steep prices
Collusion
occurs when two or more firms agree to collaborates on wrongful acts
Sole Proprietorship
Most basic form of business ownership, owned by one person
Partnership
Business with two or more owners
General Partner
Active management role, unlimited liability
Limited Partner (silent)
invests money to partnership
Corporation
Business that operates as one entity separate from its owners
Private corporation
offers stock to only a few people
Public corporation
stock is widely held, offered to general public