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What is Cost-Benefit Analysis (CBA)?
Cost-Benefit Analysis is a way to decide if something is worth doing.
You compare:
Benefits (good things)
Costs (bad things)
👉 Everything is measured in money (dollars)
The main rule of cost benefit Analysis
You decide based on net benefit:
Net Benefit (NB) = Benefits − Costs
If:
NB > 0 → Do it
NB < 0 → Don’t do it
👉 Another way:
Choose the action where Benefits > Costs
Example of cost benefit analysis ?
Joan decides whether to smoke based on:
Benefits:
Taste
Relaxation
Diet control
Better work performance
Costs:
Money (expense)
Health problems
Time spent
Inconvenience (smoking areas)
Social disapproval
👉 She will smoke only if benefits > costs
👉 If choosing how many cigarettes:
She picks the number that gives the highest net benefit
When is CBA used ?
Mostly used for public decisions
Example:
Should NYC provide free HIV prevention programs?
👉 CBA helps:
Compare projects
Decide if something benefits society
Expected value ? - High importance
Used when outcomes are uncertain
👉 Formula:
Expected value = probability × outcome value
Example of Expected value ? ER example
onathan may visit ER:
60% → 1 visit ($50)
20% → 2 visits ($100)
20% → 3 visits ($150)
Expected Cost:
= 0.6(50) + 0.2(100) + 0.2(150)
= $80
👉 This is a weighted average
You don’t know exactly how many times Jonathan will go to the ER.
But you want one number that represents the “average cost.”
What does probability have to be?
“Mutually exclusive” = no overlap
Events cannot happen at the same time
✔ Example (from your lecture idea):
1 ER visit
2 ER visits
3 ER visits
👉 You can’t have 1 AND 2 visits at the same time, so they are mutually exclusive.
“Collectively exhaustive” = covers everything
You included ALL possible outcomes
Example:
1 visit
2 visits
3 visits
👉 These must represent every possible scenario
Another example that is important HIV?
Step 1: Expected Costs Without drug:
0.255 × 98,915 = $25,223
With drug:
0.083 × 98,915 = $8,210
Step 2: Expected Benefit
= Cost avoided
= 25,223 − 8,210
= $17,013
Step 3: Cost of Drug
= $1,045
Step 4: Net Benefit
= 17,013 − 1,045
= $15,968 per mother
Treatment is worth it
Benefits are much greater than costs
👉 If private → mother benefits
👉 If public (Medicaid) → society benefits
The drug prevents expensive outcomes (HIV infection in the baby)
After subtracting the cost of the drug, there is still $15,968 left over in value
15,968 dollars was saved by the mother taking the drugs
Public Policy Goal: Goal is to maximize Net Social Benefit (NSB)
NSB = Total Social Benefits − Total Social Costs
Value of Life
CBA sometimes tries to assign a dollar value to life
How much money a person would have earned if they didn’t die early
Method 1 : Human Capital Approach
It means:
How much money society loses if that person dies early.
Value of life = future earnings
Person dies at 35
Would work until 65 → 30 years
Salary = $50K/year
👉 Value:
30 × 50K = $1.5 million
What does he amount of Human Capital approach represent and how does it compare to the problem solved
It represents:
Lost income
Lost productivity
Lost contribution to society
✔ In simple terms:
“If this person didn’t die, they would have earned $1.5 million. So society ‘lost’ that amount.”
What is the problem with the human capital approach?
Says unemployed people = $0 value
❌ Says rich people are “worth more”
❌ Ignores unfair wages (discrimination)
Method 2: Willingness -To-Pay
👉 Based on how much someone would pay to avoid death
“The willingness-to-pay method estimates the value of life based on how much individuals are willing to pay to reduce their risk of death.”
Willingness- to-pay
“The willingness-to-pay method estimates the value of life based on how much individuals are willing to pay to reduce their risk of death.”
Example:
A person says:
👉 “I would pay $1,000 to avoid dying”
Their risk of dying = 1 in 1,000
Multiply:
Money willing to pay × inverse of risk
So:
$1,000 × 1000 = $1,000,000
It means:
“Based on this person’s decision, their life is valued at about $1 million”