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What is a MCN and what does it stand for?
Multi Channel Networks, organizations launched to help youtube channels grow and monetize
Chemophobia
Fear of Chemicals
Fibromyalgia
Chronic Condition causing pain, fatigue, and tenderness
endometriosis
uterine tissue develops outside uterus, leading to intense pain, nausea, and infertility
Homeopathy
“like cures like”
Precautionary Consumption
Becoming your own inspector
premature thelarche
breast development in boys
prepubertal gynecomastia
prepubescent breast development in girls
John Foley
Peloton
Gwyneth Paltrow
goop (alternative treatments)
Goop
publishes research on lyme disease + fibromyalgia
Kourtney Kardashian
founded wellness company poosh
Gregg Renfrew
safer products in company “Beauty Counter”
The Honest Company
founded by Jessica Alba- received lawsuits and got fake natural products recalled
Bio Magnetic Therapy
balance body pH levels
Bee Venom
bee stings to treat inflammation
Moon Juice
Mushroom herb “fix” brain, sleep stress, energy, and love life
Lavender Oil
Linked to prepubertal gynecomastia, or development of the breasts before puberty
Personal Care Products Safety Act
promote industry transparency + strengthen cosmetic regulations
Six Degrees
first social media site
Nano influencer
1,000-10,000 followers
Micro influencers
10,000-100,000 followers
Macroinfluencers
100,000-1 million followers
Mega influencers
1 million or more followers
What is the average minutes and hours spent on social media each day?
151 minutes/day, 5 hours/day
parasocial relationship
one sided emotional bond with an influencer
algorithm
boosts emotional/viral content
health literacy
understanding + applying health info
food literacy
nutrition knowledge + safe food choices
orthorexia
obsession with clean eating
misinformation
false information spread unintentionally
disinformation
false info spread intentionally