The Media of Mass Communication 8-9

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Last updated 6:42 PM on 4/15/26
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75 Terms

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News

A report on change

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newsworthiness

a ranking of news that helps decide what makes it into news packages.

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James Gordon Bennett

Early Penny Press publisher; founder of New York Herald 1835, also first to assign reporters to sports regularly

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news beats

a specific subject or field that a news reporter covers as a specialty, like a police beat, science beat

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Bennett Model

An enduring concept of news that emphasizes event-based reporting on deadlines

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Joseph McCarthy

US senator from Wisconsin; fueled anti-communist hysteria 1950-1954

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Edward R. Murrow

CBS television reporter who confronted McCarthy on demagoguery.

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Robert Hutchins

Philosopher whose interests included news practices

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Hutchins Commission

Recommended reforms in news practices to emphasize social responsibility.

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Benjamin Harris

Published Publick Occurrences

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Benjamin Day

Printed first successful penny paper, New York Sun 1833

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Joseph Pulitzer

Emphasized human interest in newspapers; later moved sensationalism to greater heights. He also organized the first newspaper sports department.

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William Randolph Hearst

Built circulation with sensationalism

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yellow journalism

sensationalized news accounts

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Curtis McDougal

His journalism textbook advocated interpretation

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editorializing

Opinionated comments that go beyond just stating the straightforward reporting

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Herbert Gans

Concluded that journalists have mainstream values. Also said that social,economic and intellectual levels of audience coincide

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ethnocentrism

seeing things on the basis of personal experience and values

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watchdog function

the news media role to monitor the performance of government and other institutions of society

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news hole

space for news in a newspaper after ads are inserted: time in a newscast for news after ads

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news flow

significance of events worth covering varies from day to day

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staffing

available staff resources to cover news

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consensible nature of news

News organization second-guessing competition in deciding coverage. Scanning environment so that they can be the first to get the big story.

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gatekeepers

media people influencing messages en route

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aggregation sites

news sites that regurgitate news compiled from elsewhere or that offer pass-through links to other sources

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Arriana Huffington

Founder of online news site Huffington Post

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news alerts

email links to news from search engines on subjects that users request with key search terms

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Bob Woodward

Carl Bernsteins colleague in the Watergate revelations

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Carl Bernstein

Washington Post reporter who dug up Watergate

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Watergate

Nixon administration scandal

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investigative reporting

Enterprise reporting that reveals new information, often startling ; most often these are stories that official sources would rather not have told.

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muckraking

Fanciful term for digging up dirt but that usually is used in laudatory way for investigative journalism; aimed at public policy reform.

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Ida Tarbell

Muckraker remembered for her series on monopolistic corruption at Standard Oil

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soft news

Geared to satisfying audience's information wants, not needs

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genres

Broad thematic categories of media content

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authentic performance

a live performance with an on-site audience

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mediated performance

a performance modified and adjusted for delivery to an audience by mass media

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mediated message

adjusted to be effective when carried by the mass media

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black music

folk genre from American black slave experience

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rhythm and blues

distinctive style of black music that took form in the 1930's

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hillbilly music

Folk genre from rural Appalachia, Southern white experience

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rockabilly

a splicing of rock'n roll and hillbilly, used for early rock music

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rock'n roll

popular dance music, heavy beat simple melodies and guitar, bass and drum instrumentation, usually on a 12-bar structure

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Sam Phillips

a Memphis music producer who recorded and promoted early rock music

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rap

Dance music with intense bass,rhyming rifts, the lyrics often with anti-establishment defiances

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Henry Luce

Magazine publisher known for Time, Life, Sports Illustrated and others.

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Roone Arledge

ABC television executive responsible for Wide World of Sports in 1961

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loss leader

a product sold at a loss to attract customers

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Ulysses

James Joyce novel banned in the United States until 1930 court decision.

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obscenity

sexually explicit media depictions that the government can ban

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pornography

sexually explicit depictions that are protected from government bans

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Miller Standard

Current U.S. Supreme Court definition of sexually explicit depictions that are protected by the First Amendment from government bans

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Sam Ginsberg

Figure in the U.S. Supreme Court decision to bar sales of pornography to children

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George Carlin

Comedian whose satires on vulgarities prompted rules on radio programming to shield children

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Pacifica case

U.S. Supreme Court ruling to keep indecency off over-air broadcast stations at times when children are likely to be listening

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Andre Bazin

French film critic who devised the term auteur for significant cutting edge filmmakers

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auteur

a filmmaker recognized for significant and original treatments

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studio system

a production-line movie system devised by Hollywood in the 1920's

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Harlequin

Canadian publisher known for romances with cliched characters, settings and themes; the term is applied generically to pulp romances

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pulp fiction

quickly and inexpensively produced easy-to-read short novels

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high art

requires sophisticated taste to be appreciated

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low art

art that can be appreciated by everyone

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elitist

mass media should gear to sophisticated audiences

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kitsch

Pejorative word for trendy, trashy low art

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populist

Mass media should seek largest possible audiences

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Dwight Macdonald

Said all Pop was kitsch

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high-, middle- and low- culture audiences

continuum identified by Herbert Gans

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popular art

art that tries to succeed in the markeplace

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pop art revisionism

the view that pop art has inherent value

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Susan Sontag

Saw cultural, social value in pop art

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Watchdog function

The news media role to monitor the performance of government and other institutions is called the

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presenting the news in a context that gives it meaning

The Hutchins Commission called on the news media to become more social responsible by

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a report on change

what is the news?

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Genres

Broad thematic categories of media content are called

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It must fail all three of the tests set fourth of the Miller standard.

In order for material to be banned as obscene,