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motives
goal-directed behavior
drives
internal state of tension that motivates an organism to reduce the tension
homeostasis
a state of physiological equilibrium
drive reduction
reducing the influence of drives
incentive
external goal with the ability to motivate behavior
evolutionary theories
motives are the product of evolution
affiliation motive
need for belonging and collaboration
biological motives
thirst hunger sex social motives
social motives
achievement dominance autonomy
hypothalamus
regulates the autonomic nervous system, pituitary activity, body temperature, thirst, hunger, and homeostasis, sleep and emotions.
vagus nerve
carries information on how full the stomach is
ghrelin
promotes hunger
leptin
diminishes hunger
palatability
how pleasing a food tastes
quantity
amount of food available
Variety
differences in types of food
sensory-specific satiety
higher food variety increases hunger
presence of others
how much is eaten in around others
exposure to food cues
triggered association
classical conditioning
observational learning
food exposure
higher exposure higher liking