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Tourism Demand
refers to the number of people who are willing and able to travel to a destination.
• It includes people who want to travel, can afford to travel, and have time to travel.
• Leisure and vacation
• • Visiting family and friends
• • Business trips
• • Education
• • Religion or pilgrimage
• • Adventure and exploration
Why People Travel
Tourist Motivation
refers to the reasons that
encourage people to travel.
– internal reasons (stress, desire to relax)
Pull Factors
– attractions of the destination (beaches, culture, festivals)
Tourist Transport Research
Study of how tourists move from one place to another.
Examples of transport used by tourists:
• Air transport (airplane)
• Land transport (bus, car, train)
• Water transport (ferry, cruise ship)
• Fear of traveling
• Safety concerns
• Cultural differences
• Travel anxiety
Psychological factors influence travel decisions.
Examples:
Data Sources on International Tourism
Organizations that collect tourism information.
Examples:
• Government tourism agencies
• Airlines and airports
• Hotels and resorts
• Immigration records
• Tourism surveys
Department of Tourism (DOT)
Tourism Data in the Philippines
The ________________ collects tourism data such as:
• Number of international tourists
• Tourist spending
• Top countries visiting the Philippines
Forecasting Tourism Demand
means predicting future tourism demand using past and present data.
Used for planning:
• Transportation systems
• Airport expansion
• Tourism infrastructure