Sourced for Good Merch Guide
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10 Terms
Sourced for Good (SFG) program
A Whole Foods initiative that ensures products support workers, communities, and environmental stewardship.
SFG Tenets
Specific criteria products must meet to carry the Sourced for Good label.
Whole Foods Market Quality Standards
A set of benchmarks that products must meet to be sold at Whole Foods Market.
Third-party certification
Verification by external organizations such as Fair Trade or Rainforest Alliance to ensure ethical standards.
Bioengineered (BE) risk products
Ingredients that are or derive from foods available in a bioengineered form.
Direct, committed relationships
Relationships between Whole Foods Market and suppliers that ensure transparency and traceability.
95% ingredients requirement
Multi-ingredient SFG products must have at least 95% of ingredients by weight/volume meeting SFG requirements.
Supply-chain segregation
A requirement that no mixing of non-SFG ingredients occurs with SFG ingredients.
SFG logo prominence
The SFG logo must be the most prominent mark on the packaging of SFG products.
Equitable Food Initiative
One of the certifying organizations that SFG products may be certified by.