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Perception
The process of selecting, organizing, and interpreting information.
Perceptual field
The world around us.
Salience
The degree to which something attracts our attention in a particular context.
Punctuation
Refers to the structure of information into a timeline to determine the cause (stimulus) and effect (response) of our communication interactions.
Schemata
Databases of stored, related information that we use to interpret new experiences.
Internal attribution
Attributes behaviors to personal aspects such as personality traits.
External attribution
Attributes behaviors to situational factors.
Fundamental attribution error
Our tendency to explain others' behaviors using internal rather than external attributions.
Self-serving bias
A perceptual error through which we attribute the cause of our successes to internal personal factors while attributing our failures to external factors.
Primacy Effect
Leads us to place more value on the first information we receive about a person.
Recency Effect
Leads us to put more weight on the most recent impression we have of a person’s communication.
Selective Distortion
Adapting information that conflicts with our earlier impressions in order to fit within the framework we have established.
Halo effect
Leads us to view later interactions as positive based on earlier positive interactions.
Horn Effect
Leads us to view later interactions as negative based on earlier negative interactions.
Self Concept
The overall idea of who a person thinks he or she is.
Looking glass Self
The concept that we see ourselves reflected in other people’s reactions to us and form our self-concept based on how we believe others see us.
Social comparison theory
We describe and evaluate ourselves in terms of how we compare to other people.
Self-esteem
The judgment and evaluations we make about our self-concept.
Self-efficacy
Judgments people make about their ability to perform a task within a specific context.
Self-discrepancy Theory
People have beliefs about and expectations for their actual and potential selves that do not always match up with what they actually experience.
Culture
Factors that influence self-perception through feedback on who we are, often expressed through media.
Self-presentation
The process of strategically concealing or revealing personal information in order to influence others' perceptions.
Empathetic listening
A skill developed to help understand others’ feelings and views during communication.
Perception Checking
A strategy that helps monitor our perceptions of and reactions to others in communication.