(Cinema II) Film Meaning & Audiovisual Perception

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Last updated 7:15 PM on 6/11/26

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Denotative meaning

Seen

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Connotative meaning

Interpreted

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Audiovisual persuasion

Use of image and sound to influence beliefs and emotions

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Meaning in film

Combination of denotative and connotative elements

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Purpose of audiovisual persuasion

Convince audience and convey messages

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Example of cinema as a powerful tool of persuasion

Leni Riefenstahl