MicroEconomics Market structures

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Last updated 5:50 PM on 5/1/26
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64 Terms

1
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What is allocative efficiency?
When price equals marginal cost, meaning resources are allocated to what consumers value most.
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What is productive efficiency?
Producing at the lowest possible average cost.
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What is dynamic efficiency?
Efficiency gained through innovation, investment, and improved products over time.
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What is normal profit?
The minimum profit needed to keep a firm in its current market.
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What is supernormal profit?
Profit above normal profit.
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What is loss minimisation?
Producing where marginal revenue equals marginal cost when losses are smaller than shutting down.
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What is total revenue?
Price multiplied by quantity sold.
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What is average revenue?
Total revenue divided by quantity sold. Usually the price.
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What is marginal revenue?
The extra revenue from selling one more unit.
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Why is marginal revenue below average revenue in monopoly?
The firm must lower price to sell more output.
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What is a barrier to entry?
Anything that makes it difficult for new firms to enter a market.
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Give examples of barriers to entry.
Economies of scale, patents, branding, high start up costs, control of raw materials.
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What are economies of scale?
Falling average costs as a firm grows in size.
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What are diseconomies of scale?
Rising average costs when a firm becomes too large and inefficient.
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What is X inefficiency?
When a firm has higher costs than necessary due to weak competitive pressure.
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What is interdependence?
When firms consider rivals' likely reactions before changing price or output.
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What is collusion?
When firms cooperate to set prices or output instead of competing.
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What is overt collusion?
Open and formal agreements between firms.
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What is tacit collusion?
Informal collusion without direct agreement.
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What is price leadership?
When one firm changes price and others follow.
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What is non price competition?
Competing through quality, branding, advertising, or service instead of price.
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What is a contestable market?
A market with low barriers to entry and exit.
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Why may a monopoly behave competitively in a contestable market?
The threat of new entrants limits pricing power.
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What is a natural monopoly?
A market where one large firm can supply the whole market at lower cost than many firms.
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Why can monopolies gain economies of scale?
Large output spreads fixed costs over more units.
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Why may monopoly charge higher prices?
Lack of close competition gives market power.
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Why may monopoly reduce output?
To raise price and maximise profit.
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Why may monopoly innovate?
High profits can fund research and development.
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What is productive efficiency in perfect competition long run?
Firms produce at the lowest point of average cost.
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What is allocative efficiency in perfect competition?
Price equals marginal cost.
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Why are firms price takers in perfect competition?
Each firm is too small to influence market price.
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Why does perfect competition only earn normal profit in the long run?
Supernormal profit attracts new firms, increasing supply and lowering price.
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Why may perfect competition be unrealistic?
Products are rarely identical and information is imperfect.
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What is monopolistic competition?
Many firms selling differentiated products with low barriers to entry.
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Why do firms in monopolistic competition earn normal profit in the long run?
New firms enter if profits exist, reducing demand for existing firms.
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What is oligopoly?
A market dominated by a few large firms.
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Why are prices often rigid in oligopoly?
Firms fear rival reactions if they change price.
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What is the kinked demand curve theory?
A model suggesting prices stay stable because rivals match price cuts but ignore price rises.
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What is monopoly?
A market with one dominant seller and high barriers to entry.
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What is market power?
The ability to raise price without losing many customers.
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How is monopoly power often measured?
Market share or concentration ratios.
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What is a concentration ratio?
The market share of the largest firms in an industry.
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What is price discrimination?
Charging different prices to different consumers for the same product.
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What conditions are needed for price discrimination?
Market power, ability to separate consumers, limited resale.
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What is first degree price discrimination?
Charging each consumer their maximum willingness to pay.
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What is second degree price discrimination?
Different prices based on quantity bought or version purchased.
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What is third degree price discrimination?
Different prices to separate customer groups.
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What is consumer surplus?
The difference between what consumers are willing to pay and what they actually pay.
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What is producer surplus?
The difference between market price and minimum supply price.
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Why can monopoly reduce consumer surplus?
Higher prices transfer welfare from consumers to producers.
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What is deadweight welfare loss?
Lost welfare caused by underproduction or misallocation of resources.
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What is regulation of monopoly?
Government action to limit abuse of market power.
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Give examples of monopoly regulation.
Price caps, profit caps, competition policy, breaking up firms.
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What is a price cap?
A maximum price a regulator allows a monopoly to charge.
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Why may regulation fail?
Poor information, regulatory capture, or reduced incentives to invest.
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What is profit maximisation?
Producing where marginal revenue equals marginal cost.
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What is sales maximisation?
Aiming for highest revenue or output rather than highest profit.
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What is revenue maximisation?
Producing where marginal revenue equals zero.
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What is shut down point?
When price falls below average variable cost in the short run.
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What happens if price is above average total cost?
The firm makes supernormal profit.
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What happens if price equals average total cost?
The firm makes normal profit.
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What happens if price is below average total cost but above average variable cost?
The firm makes a short run loss but continues producing.
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What happens if price is below average variable cost?
The firm shuts down in the short run.
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